Senior Go-to-Market Manager

Senior Go-to-Market Manager

We are looking for a data-driven Senior Go-to-Market Manager with competence in storytelling, and go-to-market (GTM), who thinks outside the box, that will develop and execute disruptive GTM marketing strategies to increase the adoption, usage, and retention of Microsoft Edge. The Senior Go-to-Market Manager will have experience in product marketing, GTM, and a deep understanding of the browser market. They will be responsible for identifying growth opportunities, developing, and executing marketing campaigns, and collaborating with cross-functional teams to drive growth. If change, and driving change, presents itself as an opportunity to you, you have the right mindset. If people, and leading people across teams, are a joy and a privilege to you, you have the right heart. Come meet our team and our leadership team that values integrity, direct communication, thoughtful decision-making, experimentation, and results. Come grab a seat at our table. This role is within Microsoft's Consumer Marketing Organization (CMO). As one of the company's largest businesses, the organization includes Windows, Surface, M365, Copilot, Edge, Bing. This role will report to the go-to-market team for Microsoft Edge and Search. Microsoft's mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond. In alignment with our Microsoft values, we are committed to cultivating an inclusive work environment for all employees to positively impact our culture every day.

Responsibilities

Responsible for Edge Browser share and revenue growth GTM tactics and channels. Plan, lead and execute integrated GTM strategies, increase monthly active users, engaged usage and love for Microsoft Edge. Think creatively about customer / business problems and generate innovative solutions through compelling stories and user scenarios that win hearts and minds of our target audiences. Work with internal and external partners to drive change and execute strategies with passion, precision, and excellence. Be creative, not afraid to break conventions, push status quo, and experiment. GTM ideas should be new and exciting, challenge the status quo. Live and breathe customer needs research and insights, with a deep understating of customer journeys and market positions in order to represent the voice and needs of the customer. Provide positive energy and a high degree of ownership. Exhibit a 'can-do' attitude in creating smart marketing solutions aligned to business outcomes. Embody our Culture and Values.

Qualifications

Required / Minimum Qualifications : Master's Degree in Marketing, Computer Science, Business or related field AND 3+ years experience in product marketing or product management OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 5+ years experience in product marketing or product management OR equivalent experience. 5+ years experience with end-to-end ownership of marketing executions, from ideation to launch. Experience with leading go-to-market strategies. Additional or Preferred Qualifications : Master's Degree in Marketing, Computer Science, Business or related field AND 6+ years experience in product marketing or product management OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 8+ years experience in product marketing or product management OR equivalent experience. Experience with web / search technologies. Experience with consumer marketing. Product Marketing IC4 - The typical base pay range for this role across the U.S. is USD $106,400 - $203,600 per year. There is a different range applicable to specific work locations, within the San Francisco Bay area and New York City metropolitan area, and the base pay range for this role in those locations is USD $137,600 - $222,600 per year. Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here.