Digital Shelf Senior Manager

Job Description

Suave Brands Company is looking for a highly organized and detail-focused Digital Shelf Senior Manager eager to accelerate their career in the digital industry. In this position, you will play a critical role in driving our online presence and sales performance across multiple e-commerce channels.

You will be responsible for supporting the execution, monitoring, reporting and coordinating the optimization of our digital shelf as well as the brand’s presence in LLM prompt results such as ChatGPT, Gemini, Rufus or Sparky. You will coordinate with various teams (innovation, creative, marketing) to ensure that all aspects of our e-commerce content operations are aligned and working together seamlessly.

You will be responsible for providing optimization recommendations to the creative and brand teams using AI tools, helping ensure our images drive the highest conversions and we publish SEO & GEO copy.

Finally, you will be in charge of monitoring the performance of our digital shelf using Profitero and provide insights on our share of shelf on specific key words across Amazon, Walmart and other key retailer website. In additional you will lead the implementation of new technologies to track our share of prompt answers from the main AI LLM tools (Chat GPT, Gemini, Rufus, Sparky).

This role requires prior hands-on ecommerce marketing, operational, planning and reporting experience combined with high attention to detail, excellent time management and strong inter-personal skills to effectively collaborate with stakeholders and manage 3rd parties. A successful Digital Shelf Senior Manager is highly analytical, organized with the ability to influence and be agile in a fast and ever-changing startup environment.

Key Responsibilities Include the Following :

Content Syndication & Management :

• Support the creation, management, and syndication of product content across Amazon, Walmart, Target, Dollar General, Kroger, Family Dollar, CVS, Walgreens, HEB, Meijer etc.
• Deliver timely content uploads to support new item launches.
• Ensure product information is accurate, consistent, and aligned with brand guidelines.
• Leverage tools such as Salsify (PIM) and Acquia (DAM) to manage and syndicate content efficiently across multiple platforms.

Content Optimization :

Digital Shelf Performance & LLM Prompt Results Monitoring :

Cross-Functional Collaboration :

Project Management :

Compliance & Quality Assurance :

Qualifications Include the Following :