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Brand Manager

Brand Manager

GROWELos Angeles, CA, US
10 hours ago
Job type
  • Full-time
Job description

Brand Manager

Growe welcomes those who are excited to :

  • Develop and execute a consistent brand strategy, voice, and visual identity across all channels;
  • Build and package case studies, candidate stories, and internal milestones into strong brand assets;
  • Manage social media presence (LinkedIn, Instagram, and later potentially TikTok / YouTube);
  • Plan, create, and publish digital content, including posts, stories, carousels, and short videos;
  • Collaborate with external creators, designers, and editors to produce high-quality content;
  • Plan and manage paid digital campaigns and community engagement initiatives;
  • Shape the brand narrative through storytelling, highlighting team culture, values, and achievements;
  • Prepare branding and creative materials for hiring events, job fairs, and networking activities;
  • Manage event promotion campaigns and produce post-event content recaps;
  • Support PR and partnership efforts, including media outreach, interviews, podcasts, and industry collaborations;
  • Coordinate speaking opportunities and public appearances;
  • Monitor and analyze KPIs related to social media, content performance, brand awareness;
  • Present regular performance reports and strategic insights to the leadership team;
  • Continuously test, optimize, and improve marketing initiatives to maximize impact.

We need your professional experience :

  • 23+ years of experience in brand marketing, digital marketing, or content strategy;
  • Proven experience managing LinkedIn and Instagram accounts for a company or personal brand;
  • Strong written communication skills in English (fluent / business level);
  • Solid understanding of digital content formats and content-creation workflows;
  • Basic proficiency in Canva, Figma, or similar tools (or ability to manage creative freelancers);
  • Project-ownership mindset ability to take ideas from concept to execution;
  • Experience in recruitment, HR, or iGaming industries (nice to have);
  • Previous involvement in employer-branding campaigns or hiring marketing (nice to have);
  • PR or community-building experience (nice to have);
  • Skills in video content creation : shorts, reels, interviews, etc. (nice to have).
  • We appreciate if you have those personal features :

  • Attention to details;
  • Proactivity and creativity;
  • High level of communication skills.
  • We are seeking those who align with our core values :

  • GROWE TOGETHER : Our team is our main asset. We work together and support each other to achieve our common goals;
  • DRIVE RESULT OVER PROCESS : We set ambitious, clear, measurable goals in line with our strategy and driving Growe to success;
  • BE READY FOR CHANGE : We see challenges as opportunities to grow and evolve. We adapt today to win tomorrow.
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