Brand Manager
Growe welcomes those who are excited to :
- Develop and execute a consistent brand strategy, voice, and visual identity across all channels;
- Build and package case studies, candidate stories, and internal milestones into strong brand assets;
- Manage social media presence (LinkedIn, Instagram, and later potentially TikTok / YouTube);
- Plan, create, and publish digital content, including posts, stories, carousels, and short videos;
- Collaborate with external creators, designers, and editors to produce high-quality content;
- Plan and manage paid digital campaigns and community engagement initiatives;
- Shape the brand narrative through storytelling, highlighting team culture, values, and achievements;
- Prepare branding and creative materials for hiring events, job fairs, and networking activities;
- Manage event promotion campaigns and produce post-event content recaps;
- Support PR and partnership efforts, including media outreach, interviews, podcasts, and industry collaborations;
- Coordinate speaking opportunities and public appearances;
- Monitor and analyze KPIs related to social media, content performance, brand awareness;
- Present regular performance reports and strategic insights to the leadership team;
- Continuously test, optimize, and improve marketing initiatives to maximize impact.
We need your professional experience :
23+ years of experience in brand marketing, digital marketing, or content strategy;Proven experience managing LinkedIn and Instagram accounts for a company or personal brand;Strong written communication skills in English (fluent / business level);Solid understanding of digital content formats and content-creation workflows;Basic proficiency in Canva, Figma, or similar tools (or ability to manage creative freelancers);Project-ownership mindset ability to take ideas from concept to execution;Experience in recruitment, HR, or iGaming industries (nice to have);Previous involvement in employer-branding campaigns or hiring marketing (nice to have);PR or community-building experience (nice to have);Skills in video content creation : shorts, reels, interviews, etc. (nice to have).We appreciate if you have those personal features :
Attention to details;Proactivity and creativity;High level of communication skills.We are seeking those who align with our core values :
GROWE TOGETHER : Our team is our main asset. We work together and support each other to achieve our common goals;DRIVE RESULT OVER PROCESS : We set ambitious, clear, measurable goals in line with our strategy and driving Growe to success;BE READY FOR CHANGE : We see challenges as opportunities to grow and evolve. We adapt today to win tomorrow.