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Email Life Cycle Manager
Email Life Cycle ManagerVirtualVocations • Lansing, Michigan, United States
Email Life Cycle Manager

Email Life Cycle Manager

VirtualVocations • Lansing, Michigan, United States
19 hours ago
Job type
  • Full-time
Job description

A company is looking for an Email Life Cycle Manager to optimize the full email journey from lead nurturing to customer retention.

Key Responsibilities

Own and optimize the full lifecycle email program focusing on re-engagement, conversion, and customer education

Build, test, and optimize email campaigns, including triggered workflows and monthly newsletters

Analyze performance metrics and use insights to improve campaign effectiveness

Required Qualifications

3-5 years of hands-on email marketing experience, preferably in B2B SaaS or a high-growth startup

Deep knowledge of HubSpot, including email automation and performance tracking

Analytical mindset with experience working with campaign data

Familiarity with customer journey mapping and lead lifecycle stages

Self-starter attitude with the ability to manage campaigns independently

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Manager Life Cycle • Lansing, Michigan, United States

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