Marketing & PR Strategist

Job Description

Job Description

Job Summary

Marketing & PR Strategist

MemeLabs, Inc.

Full-time

Hybrid | BEVERLY HILLS, CA, United States

About MemeHouse LA

MemeLabs Inc is a next-generation incubator at the intersection of culture, wellness, and digital innovation. Our diverse suite of brands includes MemeHouse, a cutting-edge crypto trading and content streaming hub where creators and investors converge to shape the future of decentralized media and finance.

The Opportunity

We are seeking a dynamic and highly organized professional to join our Marketing and Event team in a unique dual-capacity role. As a Marketing & PR Strategist you will shape our brand narrative and amplify it through earned media, partnerships, and community channels. You’ll be our brand architect, storyteller, and growth catalyst, to build momentum across crypto, mainstream, and social channels.

• This is not an entry level position for recent graduates

Responsibilities

Public Relations

Develop and execute media outreach strategies for announcements, product launches, events, and milestones

Build and maintain strong relationships with journalists, editors, and influencers across lifestyle, culture, tech, and business

Draft and edit press releases, media pitches, executive communications, and PR-related content

Coordinate with external PR agencies, overseeing timelines, assets, and deliverables for campaigns

Partner with cross-functional teams (creative, content, leadership) to ensure messaging alignment and timely execution

Monitor media coverage, track key metrics, and report on PR performance, reach, and impact

Marketing

Collaborate with leadership and marketing team on brand positioning, voice, and visual consistency

Develop messaging frameworks that support multi-channel campaigns, including social, email, digital, and press

Help shape the narrative and tone of campaigns, announcements, and product launches

Align marketing messaging with business objectives, growth initiatives, and community engagement goals

Review and edit marketing content to ensure consistency across platforms (website, social, email, etc.)

Contribute ideas and insights to improve audience engagement, brand loyalty, and visibility

Qualifications

Required :

2–3 years of experience in marketing, social media, or related field

Bachelor’s degree in Marketing, Communications, Business, or related field (or equivalent experience)

Strong understanding of digital platforms (Instagram, TikTok, YouTube, X / Twitter, LinkedIn) and emerging trends

Basic knowledge of email marketing tools, content scheduling platforms, and analytics dashboards

Strong written and verbal communication skills with attention to detail

Creative thinker with the ability to contribute ideas for campaigns and events

Highly organized, able to manage multiple projects and deadlines

Team player with a proactive, self-starter attitude

Preferred :

Marketing Experience in Crypto / Streaming industry

Experience with Gen -Z / College Market

Experience building a community

1–2 years of experience in marketing, events, or community engagement

Familiarity with Canva, Adobe Creative Suite, or other design tools

Experience with CRM / email marketing platforms (Mailchimp, Klaviyo, HubSpot, etc.)

Prior experience coordinating events, pop-ups, or influencer / ambassador programs

Knowledge of basic SEO and paid media campaigns

Strong analytical skills with the ability to track KPIs and create simple reports

Your a fit if :

A self-starter with exceptional organizational and multitasking skills

Takes ownership and accountability, comfortable with autonomy and little direction

Creative and resourceful — can turn “we’ve never done this before” into “we crushed it”

A natural collaborator and communicator, with high emotional intelligence

You care deeply about people and know how to build culture, not just enforce policies

You're not afraid to take smart risks, experiment, or ask tough questions

You're not afraid to take smart risks, experiment, or ask tough questions

You’re someone who takes action first, reflects later, and makes things happen