Content Strategy Coordinator Job at Barnes & Thornburg LLP in Chicago

Overview

At Barnes & Thornburg (B&T), a national law firm with more than 800 attorneys in 23 offices, we continuously adapt to achieve high goals for our clients. The Marketing Communications team seeks a Content Strategy Coordinator to support content strategy that enhances the firm’s brand, reputation, and client engagement. Reporting to the Senior Content Strategy Manager, this role supports our content and editorial initiatives for all external marketing communications. This position requires a strategic mindset to coordinate tactical projects, coupled with exceptional writing and editing skills. You will translate complex legal concepts into compelling, accessible marketing content across multiple channels and coordinate content production with internal and external teams and partners.

ESSENTIAL DUTIES AND RESPONSIBILITIES

Content Coordination

• Assist in content creation that highlights the expertise of B&T attorneys and practice areas, and supports business development objectives.
• Oversee the publication of all written communications including a high volume of website content, blog posts, client alerts, newsletters, articles and other marketing materials, in close coordination with the Digital Marketing team and Communications team.
• Lead the bio and headshot process for incoming lateral partners and associates, as well as current attorneys, legal professionals and key personnel across the firm.
• Coordinate the nomination and submission process for awards and rankings that recognize B&T’s attorneys and practices regionally and nationally.
• Maintain project trackers and editorial calendars to ensure a consistent, high-quality content stream across all marketing platforms.
• Collaborate with the Communications and Digital Marketing teams to identify content opportunities and coordinate content creation, production processes, and schedules.
• Proofread and copyedit sophisticated legal content including client alerts, ad copy, practice descriptions, bios, thought leadership articles and other marketing collateral.
• Transform complex legal analyses into clear, engaging content for diverse audiences including clients, prospects and industry publications.
• Ensure content maintains B&T voice, meets brand standards, follows the editorial style guide and complies with legal advertising requirements.

Content Coordination & Production

Cross-Functional Collaboration

KNOWLEDGE, SKILLS AND ABILITIES

Seniorities, Employment Type, and Function

We’re committed to equal opportunity in the workplace and do not tolerate discrimination of any kind. Referrals are welcome and can help increase interview opportunities.

Location : Chicago, IL

#J-18808-Ljbffr