Field Marketing Manager

At Qualtrics we create software the worlds best brands use to deliver exceptional frontline experiences build high-performing teams and design products people love. But we are more than a platformwe are the creators and stewards of the Experience Management category serving over 18K clients globally. Building a category takes grit determination and a disdain for conventionbut most of all it requires close-knit high-functioning teams with an unwavering dedication to serving our customers.

When you join one of our teams youll be part of a nimble group thats empowered to set aggressive goals and move fast to achieve them. Strategic risks are encouraged and complex problems are solved together by passing the mic and iterating until the best solution comes to light. You wont have to look to find growth opportunitiesready or not theyll find you. From retail to government to healthcare were on a mission to bring humanity connection and empathy back to business. Join over 5000 people across the globe who think thats work worth doing.

Field Marketing Manager

Why We Have This Role

We are seeking a Healthcare Field Marketing Manager (individual contributor) to join our Global Field and Demand Gen Marketing this pivotal role you will be responsible for planning executing and optimizing regional / territory / industry-specific marketing strategies to support sales objectives and drive pipeline growth. This role serves as the strategic link between marketing SDR and sales focusing on horizontal and healthcare-specific campaigns events and programs that engage target audiences and generate qualified leads. Our goal is to drive high-quality pipeline deal acceleration and conversion and bottom-line results tied to revenue for and with the sales team.

How Youll Find Success :

• Takes Initiative : You understand the expected outcome get the context and work autonomously to get things done without needing explicit directionnavigating the complexities of healthcare sales cycles and regulatory requirements.
• Articulate Communicator : You influence effectively and create trust at the team level and with the healthcare sales stakeholders maintaining outstanding communication and collaboration skills.
• Program Impact : Partner with healthcare sales to clearly identify and align on objectives and targets within key accounts (health systems physician groups payers or life sciences organizations) then define and execute a prioritized engagement strategy before and after each program or eventmaximizing pipeline outcomes by focusing efforts on high-value provider networks and decision makers.
• Streamlined lead flow management from your field marketing programs / events into marketing automation systems and to sales team stakeholders to maximize pipeline generation and conversion.
• Detail-Oriented Execution : You excel in managing multifaceted horizontal and healthcare events and programs simultaneously demonstrating exceptional project management abilities while ensuring a seamless and positive customer experience throughout.
• Data Driven : Proficient in utilizing Tableau and Salesforce (SFDC) to drive regular data-informed discussions with sales leadership around programs events and pipeline performance.
• Budget Management : You manage the allocated marketing budget with a cost-conscious approach ensuring effective reconciliation and maximizing ROI across all field marketing initiatives.

How Youll Grow :

Things Youll Do :

What Were Looking For On Your Resume

What You Should Know About This Team

Our Teams Favorite Perks and Benefits

The Qualtrics Hybrid Work Model : Our hybrid work model is elegantly simple : we all gather in the office three days a week; Mondays and Thursdays plus one day selected by your organizational leader. These purposeful in-person days in thoughtfully designed offices help us do our best work and harness the power of collaboration and innovation. For the rest of the week work where you want owning the integration of work and life.

Qualtrics is an equal opportunity employer meaning that all qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation gender identity national origin disability status as a protected veteran or any other protected characteristic.

Applicants in the United States of America have rights under Federal Employment Laws : Family & Medical Leave Act Equal Opportunity Employment Employee Polygraph Protection Act

Qualtrics is committed to the inclusion of all qualified individuals. As part of this commitment Qualtrics will ensure that persons with disabilities are provided with reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process to perform essential job functions and / or to receive other benefits and privileges of employment please let your Qualtrics contact / recruiter know.

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Required Experience :

Manager

Key Skills

Time Management,Construction Experience,Managed Care,Management Experience,Microsoft Outlook,Utilization Management,Case Management,Pediatrics Experience,Salesforce,Relationship Management,Leadership Experience,Supervising Experience

Employment Type : Full Time

Experience : years

Vacancy : 1