Talent.com
Performance Marketing Manager
Performance Marketing ManagerTried and True Media • Chicago, Illinois, US
Performance Marketing Manager

Performance Marketing Manager

Tried and True Media • Chicago, Illinois, US
2 days ago
Job type
  • Full-time
  • Quick Apply
Job description

TNT is a performance marketing agency, specializing in customer acquisition for companies in the Direct to Consumer Space. With our focused data-driven approach focused on traffic and funnel development, TNT maximizes profits and has generated over a billion dollars in sales for our customers.

Tried and True Media (TNT) is a fully remote digital direct response agency in the health / wellness / beauty space who has generated over $1.2B in sales for our clients.  We’re searching for a creative, yet data-driven direct response marketer to drive performance for our top spending clients on Meta, Google, TikTok and other emerging platforms.

As a Performance Marketing Manager at TNT, you will own analyzing the client’s entire funnel from ad view to click to conversion to LTV, pinpointing performance bottlenecks and formulating hypothesis to overcome them.  You’ll run your own kick-ass team consisting of a media buyer, creative producer, copywriters and video editors who share a common goal for your client portfolio – generate clicks that convert into high ROAS sales that scale client spend.

What's In It For You?

  • Core Compensation :  Competitive base salary + performance bonuses (can go up to $200,000)
  • Location : 100% Remote (global team of 70+ with no corporate office).
  • Hours : Standard US Business Hours (We operate on Eastern, with some flexibility for those on the West Coast).
  • Culture : Incredibly smart people obsessed with helping our clients (and each other) win!

Who's a Great Fit?

The ideal candidate is naturally comfortable leading a team and being the central point of contact for the client externally… while being a strong advocate for the client internally.  You’re a gifted marketer and optimizer and thoroughly enjoy scrutinizing every step in the client's funnel to pinpoint bottlenecks and spot opportunities to boost CTR, ROAS, CVR, AOV, LTV and other key funnel metrics that open the door to additional, profitable scale.

Most importantly, however, you are addicted to winning and driving growth.  You get uncomfortable if things aren’t running smoothly, annoyed when hypotheses don’t turn out how you thought (diving deep to figure out why), and pissed if you’re at risk for missing your targets.  You love taking on the challenge of being given a target by the client and the autonomy by your company to figure out how to make it all work.  And you gain immense satisfaction working with your team to smash through those targets and deliver success.

What’s Our Setup?

We've structured our teams into cells, each of which has a portfolio of clients its assigned.  Each cell is comprised of a performance manager (you), a media buyer, creative producer, junior and senior copywriters, and video editors.  Everyone on the cell is focused on the single goal of hitting client spend and ROAS targets.

Regardless of what cell you’re in, everyone benefits from the following :

  • Sophisticated Analytics – In addition to detailed campaign reporting, we have a proprietary analytics platform that allows us to pinpoint which elements of video ads drive response
  • Shared Learnings – Participation in weekly “best of” calls where in all performance marketers share what’s working across the board both for client ads and funnels
  • Clear Feedback / Mentoring – You’ll be given clear feedback on your performance and routine mentoring sessions to ensure you continually upskill and develop your craft
  • Subject Variety – You’ll be given a huge variety of subject matter to work on, with a mix of clients who have a mix of offers in your assigned cell, rotating to other cells over time
  • High-Caliber, Collaborative Team – You’ll have the full resources you need to win, with everything from analytics to copywriting, video editing, media buying, etc.
  • Key Expectations :

  • Performance and Growth of a Portfolio of Clients – You’ll have an opportunity to build a portfolio of clients who spend $2M - $5M per month.  Campaigns will primarily run on Meta and Google.  Your #1 goal is to increase the effectiveness of the client’s campaign to ensure the client achieves their primary KPIs and scale the account.
  • Cultivate Strong Client Relationships – Because you’ll be the primary point of contact with the client, you’ll need to cultivate a strong, respectful, trusting relationship that encourages the bilateral sharing of information and fast resolution of issues.  The client will expect you to be “on it” – and so will we.
  • Drive Campaign Performance Daily – Every day you will stay on top of campaign and ad-level performance metrics providing data–driven insight and opportunities for the media and creative team to expand and scale ad concepts and campaigns.
  • Optimize Conversion Funnel KPIs – You’ll invest significant time analyzing the entire funnel, formulating hypothesis and running testing to improve CVR, AOV, LTV and other relevant funnel KPIs to drive improved ROAS.
  • Drive Creative Expansion – With your knowledge of the client’s product and customer base, you will play a pivotal role in helping the creative team expand existing controls through variation expansions and VSL expansions. Each week you will work directly with the media and creative team to suggest tests to scale the account.
  • Extend Campaign Success – By looking daily at campaign data, you’ll provide the insight needed to expand campaigns and prevent them from fizzling out.  This could be by working with the creative team to test completely new concepts, with the media team to target new audiences, or coming up with your own CRO funnel tests to boost CVR, AOV or LTV to provide more buffer for the existing campaigns to run longer.
  • Requirements

  • 5+ Years Performance Marketing Experience – Ideally at an agency or a company with multiple brands wherein you were directly accountable for delivering ad spend and ROAS targets and had to work with a team in a fast-paced environment.
  • Problem Solver – You’re naturally gifted at solving problems, whether that’s by removing a bottleneck, capitalizing on an opportunity, using new tech, optimizing processes, organizing assets differently or completely re-formulating audience / offer / positioning strategy.
  • Data-Driven – You have a love for numbers, can easily build, manipulate and slice and dice spreadsheets, detecting patterns that lead to the insights that inform next steps.
  • Creative Marketer – You’re highly creative, with the ability to look at things through multiple dimensions to pinpoint ways to crack the code to get a client offer to scale.
  • True Leader – You excel at leading a team, devising an action plan to hit that target and methodically executing along the way, pivoting as needed
  • Ownership Mindset – You take extreme pride in submitting high-quality work that’s on time, on spec, been double checked, meets all compliance guidelines, etc.
  • Exceptional Communicator –  You are highly experienced working with clients and internal stakeholders and are adept at ferreting out what client's need, even when they're not sure themselves.
  • Create a job alert for this search

    Performance Marketing Manager • Chicago, Illinois, US

    Related jobs
    Senior field marketing manager, conferences

    Senior field marketing manager, conferences

    Writer • Chicago, IL, US
    Full-time
    Conference Marketing Strategist.You'll be responsible for designing and executing conference-focused marketing strategies that drive Writer's presence, partnerships, and revenue growth, globally.As...Show more
    Last updated: 9 days ago • Promoted
    Brand Marketing Manager (New Platforms & Acquisitions)

    Brand Marketing Manager (New Platforms & Acquisitions)

    USA Jobs • Chicago, IL, US
    Full-time
    Reporting to our Senior Director of New Platforms and Acquisitions, you will lead the identification and scaling of white space innovation initiatives from start to finish across several department...Show more
    Last updated: 22 hours ago • Promoted • New!
    Senior Performance Marketing Manager

    Senior Performance Marketing Manager

    Vrai & Oro, LLC • Chicago, IL, United States
    Full-time
    VRAI is one of the fastest-growing digital-first direct-to-consumer brands.Modernizing diamond jewelry through the exclusive use of sustainably created diamonds, VRAI has innovation, craftsmanship,...Show more
    Last updated: 10 days ago • Promoted
    Complex Sales Experience & Marketing Manager

    Complex Sales Experience & Marketing Manager

    Pyramid Global Hospitality • Chicago, IL, US
    Full-time
    Property About Us Welcome to Pyramid Global Hospitality, where people come first.As a company that values its employees, Pyramid Global Hospitality is dedicated to creating a supportive and inclusi...Show more
    Last updated: 30+ days ago • Promoted
    REMOTE : Marketing Operations Manager-Marketo

    REMOTE : Marketing Operations Manager-Marketo

    Marrina Decisions • Chicago, IL, US
    Remote
    Full-time
    We are looking for a responsible Marketing Enthusiast who is an expert in building programs and managing the systems required to generate consistent inbound lead traffic. The ideal candidate will ut...Show more
    Last updated: 30+ days ago • Promoted
    Field and Events Marketing Manager

    Field and Events Marketing Manager

    Augment • Chicago, IL, US
    Full-time
    We are a team of engineers, product designers, and customer champions using AI-powered automation to transform the $9T global logistics industry. Our AI agents reason and act like humans, revolution...Show more
    Last updated: 29 days ago • Promoted
    Membership Marketing Manager

    Membership Marketing Manager

    WTTW • Chicago, IL, US
    Full-time
    WTTW (Chicago PBS) and WFMT (classical music radio station) are seeking a full-time Membership Marketing Manager to join its Membership marketing and fundraising team. This fast-paced and outcomes-d...Show more
    Last updated: 30+ days ago • Promoted
    MARKETING MANAGER

    MARKETING MANAGER

    Eurest • Elmhurst, IL, US
    Full-time
    Position Title : MARKETING MANAGER - Elmhurst, IL.As the leader in business and industry dining, Eurest is the company to join if you want a rewarding career packed with limitless opportunities.We f...Show more
    Last updated: 9 days ago • Promoted
    Growth Marketing Manager

    Growth Marketing Manager

    Litera • Chicago, IL, US
    Full-time
    Join Our Team at Litera : Where Legal Technology Meets Excellence.Litera, headquartered in Chicago, IL, is a fast-growing software company and one of the leading legal technology suppliers in the wo...Show more
    Last updated: 30+ days ago • Promoted
    Senior Marketing Specialist, Performance Management

    Senior Marketing Specialist, Performance Management

    Northern Trust • Chicago, IL, US
    Full-time
    Senior Marketing Specialist, Performance Management / Wealth Management Marketing.The Senior Marketing Specialist, Performance Management operates at the intersection of business insights, marketing ...Show more
    Last updated: 19 days ago • Promoted
    Manager Marketing Innovation

    Manager Marketing Innovation

    Nestle • Chicago, IL, United States
    Full-time
    At Nestle Health Science, we believe that nutrition, science, and wellness must merge, not collide.Here, we embrace the intrinsic connections of these three pillars, harnessing their collective str...Show more
    Last updated: 7 days ago • Promoted
    Marketing Manager

    Marketing Manager

    Arch Amenities Group • Chicago, IL, US
    Full-time
    Arch Amenities Group is seeking a Marketing Manager for an exciting career opportunity to join our rapidly growing team.The Marketing Manager will provide marketing management and execution at our ...Show more
    Last updated: 30+ days ago • Promoted
    Marketing Manager

    Marketing Manager

    Keller Postman • Chicago, IL, US
    Full-time
    Purpose : We are seeking a highly analytical and results-driven Marketing Manager to oversee, plan, and optimize our marketing programs across traditional and digital channels.This role will be resp...Show more
    Last updated: 21 days ago • Promoted
    Senior Performance Marketing Manager

    Senior Performance Marketing Manager

    The LaSalle Network • Chicago, IL, US
    Full-time
    Senior Performance Marketing Manager.Are you a performance marketing pro who thrives on data, creativity, and driving measurable growth? LaSalle Network has partnered with a B2C SaaS company in rec...Show more
    Last updated: 16 days ago • Promoted
    Performance Marketing

    Performance Marketing

    The Evoke Agency • Chicago, IL, US
    Full-time
    At Ideas That Evoke, we develop innovative social, creative, influencer and PR solutions for lifestyle, beauty and luxury brands. Our experience is vast, working with companies of all sizes and indu...Show more
    Last updated: 30+ days ago • Promoted
    Senior Lifecycle & Marketing Operations Manager

    Senior Lifecycle & Marketing Operations Manager

    Provi • Chicago, IL, US
    Full-time
    Senior Lifecycle & Marketing Operations Manager.Provi is a leader in the B2B digital marketplace for the wholesale alcohol industry, and we're seeking a talented Senior Lifecycle & Marketing Operat...Show more
    Last updated: 16 days ago • Promoted
    Field Marketing Manager

    Field Marketing Manager

    Pollo Campero • Chicago, IL, US
    Full-time
    The Field Marketing Manager will execute marketing initiatives and tactical plans for a specific market's trade areas based on sales goals and market specific sales needs.Execute national plans at ...Show more
    Last updated: 30+ days ago • Promoted
    Membership Marketing Manager

    Membership Marketing Manager

    American Medical Association • Chicago, IL, United States
    Full-time
    Membership Marketing Manager, Acquisition.The American Medical Association (AMA) is the nation's largest professional Association of physicians and a non-profit organization.We are a unifying voice...Show more
    Last updated: 30+ days ago • Promoted