Annual Giving and Campaigns Program Manager - SOM

Annual Giving And Campaigns Program Manager - Som

The Annual Giving And Campaigns Program Manager at the Kaiser Permanente Bernard J. Tyson School of Medicine is a key member of the development team, responsible for leading a multi-year, multi-channel fundraising program with multiple workstreams (e.g. direct mail, digital, peer-to-peer, internal campaigns, stewardship, data and operations). This role will be responsible for designing, planning, and executing a comprehensive annual giving strategy. This role leads fundraising campaigns targeting alumni, students, faculty, and staff, and manages a small portfolio of major gift prospects.

Essential Responsibilities :

• Develop and implement a multi-channel annual giving program strategy and annual operating plan, including scope, goals, workstreams, and success metrics.
• Translates school priorities to set annual fundraising goals and track performance metrics to ensure continuous growth and donor retention.
• Lead and manage annual campaigns for alumni, students, faculty, and staff, fostering a culture of philanthropy across the school.
• Drives cross-functional execution (Marketing and Communications, Development Operations, and others) and coordinates internal / external resources to meet milestones and service level agreements. Collaborate with marketing and communications to create compelling campaign content and donor appeals.
• Leads program change management to include communication, training, and adoption plans for fundraising and campaign partners and development staff.
• Work with internal partners to identify campaign ambassadors and build engagement strategies.
• Coordinate campaign events, recognition efforts, and stewardship activities.
• Builds and manages program plans, dashboards, and budgets.
• Manage a portfolio of 25-40 major gift prospects with the capacity to give an allocated amount set by the office leadership
• Conduct qualification, cultivation, solicitation, and stewardship activities in alignment with school priorities.
• Prepare briefing materials, proposals, and donor correspondence in collaboration with development colleagues.
• In partnership with the Development team, ensures data quality and accurate Customer Relationship Management (CRM) capture to monitor performance versus targets and provide regular reports on campaign performance, donor engagement, and portfolio activities, and present to leadership.
• Lead selection of vendors, review invoices, and manage performance.

Basic Qualifications :

Education :

Additional Requirements :

Preferred Qualifications :