Digital Marketing Manager

Job Description

Job Description

JOB SUMMARY :

The Digital Marketing Manager aligns Oxford's marketing initiatives with our creative vision, ensuring digital and visual assets consistently reflect our brand identity. This role requires integrating emerging technologies and digital trends to strengthen Oxford's online presence and engagement across platforms, while providing strategic marketing support to Arbor South, Commercial Leasing, HVAC, Construction, BrightWorks Coworking, and Property Management.

JOB DUTIES :

Core duties and responsibilities include the following. Other duties may be assigned.

1. Oversee the creation, maintenance, and updates of all Oxford-related websites, ensuring they meet current digital marketing standards and user experience best practices.

2. Develop creative content across platforms that converts marketing strategies into compelling customer-facing assets.

3. Manage relationships with third-party vendors, including digital agencies, photographers, designers, and printers to extend Oxford's marketing capabilities.

4. Stay abreast of marketing and creative trends in the Commercial Real Estate industry and beyond, crafting content that establishes Oxford as an industry leader through an innovative digital presence.

5. Collaborate with the Director of Marketing and stakeholders to develop strategies that amplify Oxford's digital footprint while fostering cross-departmental synergy and efficiency.

6. Supervise outsourced digital and creative projects, ensuring they align with Oxford's vision and quality standards.

7. Contribute to the development of company presentations with a focus effectiveness and creative excellence.

8. Assist with the creation and distribution of digital newsletters, leveraging content to regularly engage and inform Oxford's audience.

9. Offer comprehensive marketing and creative support to team members and departments, fostering an environment of continuous improvement and innovation.

SUPERVISORY RESPONSIBILITIES :

Up to 2 Marketing Associates

JOB REQUIREMENTS :

1. Bachelor’s degree in design, Marketing or a related field, and 5+ years of experience in design and marketing.

2. A proactive, creative communicator with strong interpersonal skills who builds relationships, conveys complex ideas clearly, and engages effectively across all organizational levels while maintaining a positive culture and delivering on time-sensitive initiatives.

3. Advanced proficiency in Adobe Creative Suite and other relevant design software, showcasing a strong foundation in creative design principles.

4. Advanced proficiency with Microsoft Office products

5. Expertise in managing and optimizing WordPress and Webflow websites, including familiarity within CSS and JavaScript to enhance digital user experiences.

6. A comprehensive portfolio that demonstrates creative design and digital marketing achievements, highlighting client collaboration and impactful outcomes.

7. Strong organizational and leadership capabilities, with a track record of effectively managing projects and prioritizing tasks in a fast-paced environment.

8. Perform all job duties with a positive attitude.

PHYSICAL REQUIREMENTS & WORKING CONDITIONS :

Employee will be regularly required to sit, use hands to handle or feel, and talk or hear. Employee will be frequently required to reach with hands or arms. Employee is occasionally required to sit or stand; walk and stoop, kneel, crouch, or crawl. Employee must frequently lift and / or move up to 10 pounds and occasionally lift and / or move up to 25 pounds. Specific vision abilities required by this job include close vision, distance vision, and depth perception. The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Normal working office conditions. Noise level in this work environment is usually quiet to moderate.

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