Sr. Customer Marketing Manager

Company Overview

DocuSign brings agreements to life. Over 1.5 million customers and more than a billion people in over 180 countries use DocuSign solutions to accelerate the process of doing business and simplify people’s lives. With intelligent agreement management, DocuSign unleashes business-critical data that is trapped inside of documents. Until now, these were disconnected from business systems of record, costing businesses time, money, and opportunity. Using DocuSign’s Intelligent Agreement Management platform, companies can create, commit, and manage agreements with solutions created by the #1 company in e-signature and contract lifecycle management (CLM).

What you’ll do

The Sr. Customer Marketing Manager will drive global programs that elevate top customer voices through advisory boards, strategic reference sourcing, and executive engagement. This role is responsible for influencing product direction, amplifying DocuSign’s credibility through customers in IR / AR / PR initiatives, and shaping customer participation in thought leadership and executive-level storytelling. The ideal candidate will have a proven track record of building and scaling executive-level customer programs, including Customer Advisory Boards and executive engagement across IR, AR, and PR channels. This is a highly cross-functional role requiring close collaboration with Product, Product Marketing, Sales, Customer Success, Experiential Marketing, Comms, and executive leadership stakeholders. This position is an individual contributor role reporting to the Vice President, Product & Customer Marketing.

Responsibilities

• Build and scale the global Customer Advisory Council program, including playbook development, customer selection, engagement strategy, meeting execution, and post-engagement follow-up
• Lead cross-functional alignment with Product, Product Marketing, and Customer Success to identify strategic customers, capture feedback, and share insights that inform the product roadmap
• Design and execute year-round engagement plans for board-level customers, including roadmap previews, private workgroup sessions, executive roundtables, and exclusive VIP experiences
• Build strong relationships with advisory board members and strategic customer advocates, increasing their satisfaction and loyalty, with the goal of converting them into DocuSign Champions
• Partner with Customers to tell their stories through videos, case studies, event speaking, and thought leadership opportunities
• Coordinate customer reference sourcing for IR, AR, and PR moments, partnering closely with Analyst Relations, Product Marketing and Corporate Communications
• Design and maintain a structured product feedback loop, including documentation and synthesis of key insights surfaced through advisory programs
• Identify and activate top customer voices for thought leadership and innovation storytelling, in partnership with Product Marketing and Comms teams
• Oversee executive communications, customer engagement strategies, and follow-through across touchpoints such as workstreams, closed-loop feedback, and roadmap alignment
• Collaborate with experiential marketing to deliver premium, high-touch advisory and executive engagement experiences
• Maintain program KPIs and dashboards to track performance, insights captured, business influence, and customer satisfaction

What you bring

Basic

Preferred

Wage Transparency

Pay for this position is based on a number of factors including geographic location and may vary depending on job-related knowledge, skills, and experience.

Based on applicable legislation, the below details pay ranges in the following locations :

This Role Is Also Eligible For The Following

Benefits

Global benefits provide options for the following :

Life at DocuSign

Working here

DocuSign is committed to building trust and making the world more agreeable for our employees, customers and the communities in which we live and work. You can count on us to listen, be honest, and try our best to do what’s right, every day. At DocuSign, everything is equal.

We each have a responsibility to ensure every team member has an equal opportunity to succeed, to be heard, to exchange ideas openly, to build lasting relationships, and to do the work of their life. Best of all, you will be able to feel deep pride in the work you do, because your contribution helps us make the world better than we found it. And for that, you’ll be loved by us, our customers, and the world in which we live.

Accommodation

DocuSign is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application procedures. If you need such an accommodation, or a religious accommodation, during the application process, please contact us at

If you experience any issues, concerns, or technical difficulties during the application process please get in touch with our Talent organization at for assistance.

Equal Opportunity Employer

DocuSign is an Equal Opportunity Employer and makes hiring decisions based on experience, skill, aptitude and a can-do approach. We will not discriminate based on race, ethnicity, color, age, sex, religion, national origin, ancestry, pregnancy, sexual orientation, gender identity, gender expression, genetic information, physical or mental disability, or any other legally protected category.

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