Talent.com
Media Planner, Digital
Media Planner, DigitalHorizon Media • New York, NY, US
Media Planner, Digital

Media Planner, Digital

Horizon Media • New York, NY, US
16 days ago
Job type
  • Full-time
Job description

Media Negotiating & Buying Specialist

Horizon Next is one of the industry's most innovative and data-driven marketing organizations and sits at the intersection of three constantly changing landscapes : people, data, and media. Our business provides strategic leadership to accelerate growth for our clients through brand strategy, media planning and investment, and best in class analytics across all channels. As the leader in innovative business solutions, we are always pushing ourselves to understand what's next : our next innovation, our next advancement in analytics, the market's next media evolution, and your next breakthrough idea. Horizon Next operates with the single goal that tomorrow must outperform today.

At Horizon Next, we understand the value that different perspectives can bring to our clients and culture, so we strive for an environment where our employees feel welcomed, safe, and empowered. We value you and believe that your authentic voice and unique perspective allows us to create a more rewarding culture, and experience, together.

Our simple recipe for success? We hire talented people (thinkers, doers, dreamers, makers), challenge them, and give them every opportunity to grow.

What You'll Do

Media Negotiating & Buying 25%

  • Lead RFP creation and review of partners / site responses, compiles proposal analysis and drive partner negotiations
  • Maintain accuracy of insertion orders within internal systems tool to reserve advertising space and is responsible for accuracy of plan details and confirmation of delivery ensuring proper protocol
  • Ensures collaboration with key partners during planning process, including Partners, Creative Agencies, and biddable activation teams (e.g. Paid Search, Paid Social, Programmatic)
  • Work alongside other Horizon Next teams (Business Solutions, Investment, etc.) towards 360 partnerships, incorporating relevant extensions
  • Collaborate with Horizon Next Paid Social team to monitor, manage, and optimize activations across Facebook, Twitter, and other relevant social environments

Digital Media Strategy 10%

  • Collaborate with assistant planners, senior planners, and supervisors for strategy and plan development
  • Employ Horizon Next's suite of planning, evaluation, and buying tools for application / analysis into competitive landscape, target digital consumption support, plan development, and reporting
  • Participate in team brainstorms to kick off plan and consideration set development
  • Monitor trends, tools, opportunities, and applications in biddable environments, and appropriately apply that knowledge in conjunction with performance teams
  • Create and present media specific documents such as media plans, objectives, and strategies decks, and other related functions
  • Campaign Management & Execution 15%

  • Oversee trafficking and site tagging, follow through to ensure sites are enabled, and functioning properly, QA'ing all pixels
  • Issue specs documents and ensure all materials are received from creative agency
  • Oversee creation of campaign post launch information such as screenshots, links, and placement information to demonstrate proof of placement for clients
  • Work alongside assistant on post campaign reconciliation and billing
  • Reporting & Analysis 30%

  • Monitor and report weekly on biddable and direct channel performance, providing an active voice communicating optimization opportunities and challenges
  • Parse through large datasets to provide critical thinking and analysis, as well as draw conclusions and discover actionable implications
  • Collaborate with Horizon Next Analytics & Business Intelligence teams to aggregate data and ensure standardization across Next accounts
  • Responsible for providing data for dashboards / Excel trackers, as needed by account, ensuring accuracy and validity of data shown
  • Relationship Management 10%

  • Collaborate with Senior Planner and Supervisor to identify problems and recommend solutions
  • Keep Senior Planner and Supervisor updated on the status and timing of deliverables
  • Engage and effectively interact with other Horizon Next departments, i.e. Business Solutions, Traffic, Operations
  • Apply knowledge of current / previous clients' specific business and industry to enhance and further relationships
  • Mentorship 10%

  • Contribute to other junior team member(s) development (train Assistant Planners, onboard new Planners)
  • Who You Are

  • A strong writer and presenter
  • A left and right brain thinker a data-powered strategist
  • An independent worker with strong time management and organization skills
  • A problem solver with foresight and the ability to develop creative solutions
  • Detail oriented with commitment to follow through
  • Nimble and flexible to succeed in a fast-paced environment
  • A strong team player, willing to roll up your sleeves
  • Interested in the digital landscape and a desire to innovate and keep up with trends
  • A supporter of and advocate for diversity, equity, and inclusion
  • Preferred Skills & Experience

  • 1+ years previous digital media experience
  • Basic knowledge of advanced analytics and performance media
  • Familiarity with marketing principles, analytics, and concepts
  • Skilled in Excel and PowerPoint with the ability to discuss how those functions can or should be applied relative to the media planning process
  • Experience with third party ad servers
  • Familiarity with biddable channels and partner direct
  • This role does not require certificates, licenses, or registrations.

    This role does not require any physical activity.

    Horizon Media is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

    Salary Range $64,350.00 - $80,000.00. A successful applicant's actual base salary may vary based on factors such as individual's skill sets, experience, training, education, and qualifications for the role. As an organization, we take an aptitude and competency-based hiring approach. We provide a competitive total rewards package including a discretionary bonus and a variety of benefits including health insurance coverage, life and disability insurance, retirement savings plans, company paid holidays and unlimited paid time off (PTO), mental health and wellness resources, pet insurance, childcare resources, identity theft insurance, fertility assistance programs, and fitness reimbursement.

    Create a job alert for this search

    Media Planner • New York, NY, US

    Related jobs
    Media Planner

    Media Planner

    MRM McCann • New York, NY, United States
    Full-time
    As a globally recognized media, marketing, and advertising agency, we partner with some of the world's most iconic brands to craft campaigns that move people and grow business.We believe in collabo...Show more
    Last updated: 19 days ago • Promoted
    Media Planner

    Media Planner

    AKA NYC Limited • New York, NY, US
    Full-time
    Quick Apply
    Media Planner AKA NYC is a New York City based, award-winning, fully integrated advertising agency with unparalleled expertise across the arts & entertainment, leisure, travel, retail, an...Show more
    Last updated: 30+ days ago
    Media Planner

    Media Planner

    Noble People • New York, NY, US
    Full-time
    Quick Apply
    A modern creative media agency.We develop original, bold and provocative media ideas for some of the most exciting brands in the world. We do communications strategy, media planning and buying, and ...Show more
    Last updated: 30+ days ago
    Online Jobs - Earn Up to $1,500 a Month

    Online Jobs - Earn Up to $1,500 a Month

    Free Cash by Almedia • Eatontown, NJ, US
    Full-time
    Receive a $5 welcome bonus when you complete your first offer!Make money in your spare time by completing online tasks : . Take paid surveys (5-15 minutes each).Test new mobile games and apps.Share yo...Show more
    Last updated: 25 days ago • Promoted
    Regional Digital Lead

    Regional Digital Lead

    Reach plc • Bronx, NY, US
    Full-time
    Every day, our trusted news, stories and content connect with millions of people where they live - whether that's on their social feed or at their neighbourhood newsstand; through their local commu...Show more
    Last updated: 25 days ago • Promoted
    Online Consumer Insights Contributor (Hiring Immediately)

    Online Consumer Insights Contributor (Hiring Immediately)

    Earn Haus • Keansburg, New Jersey, US
    Full-time +2
    We are urgently looking for people interested in taking online surveys for Fortune 500 brands.If you are a self-starter, looking for flexible hours throughout the week, this may be for you! Earn up...Show more
    Last updated: 30+ days ago • Promoted
    Private Tutoring Jobs Middletown

    Private Tutoring Jobs Middletown

    Superprof • Middletown, New Jersey, US
    Full-time +1
    Superprof is the leading tutoring platform in the USA, connecting passionate individuals with eager learners.We operate in over 41 countries, making education accessible to everyone, everywhere.Sup...Show more
    Last updated: 16 hours ago • Promoted • New!
    Senior Media Planner

    Senior Media Planner

    Situation Group • New York, NY, US
    Full-time
    Quick Apply
    Town Hall—a fast-growing digital media agency serving higher education and mission-driven brands—is seeking a Senior Media Planner to serve as the strategic lead across an assigned portfolio of cli...Show more
    Last updated: 11 days ago
    Content Creator (Neptune)

    Content Creator (Neptune)

    Massa Multimedia Architecture, PC. • Neptune, NJ, United States
    Full-time
    PLEASE NOTE • • •This position is based in Neptune, New Jersey and in-office hours are required.A hybrid workweek is possible after satisfactory completion of the new-hire probationary period.Are you ...Show more
    Last updated: 8 hours ago • Promoted • New!
    Digital Media Manager - Retail, Optimization, Campaigns

    Digital Media Manager - Retail, Optimization, Campaigns

    NYC Staffing • Hoboken, NJ, US
    Full-time
    Our enterprise retail client is seeking an experienced Digital Media Manager to build and execute their advertising solutions, using their proven conversion-driven and brand building solutions to j...Show more
    Last updated: 7 days ago • Promoted
    Associate Media Planner

    Associate Media Planner

    Altice USA • Long Island City, NY, United States
    Full-time
    Driven by the power of Optimum, Optimum Media is our innovative multiscreen advertising sales and media consultancy business servicing small to medium business as well as national, political, media...Show more
    Last updated: 9 hours ago • Promoted • New!
    Watch Netflix (Tagger) : $12-$46 (Middletown)

    Watch Netflix (Tagger) : $12-$46 (Middletown)

    Netflix • Middletown, NJ, US
    Part-time
    TV shows, documentaries, and other original content on Netflix and assign relevant metadata and tags that help improve Netflixs recommendation algorithm. Your insights help personalize what millions...Show more
    Last updated: 1 hour ago • Promoted • New!
    Digital Marketing Manager - Remote

    Digital Marketing Manager - Remote

    TradeJobsWorkForce • 10703 Yonkers, NY, US
    Remote
    Full-time
    Digital Marketing Manager Job Duties : Plans and executes all web, SEO / SEM, database marketing, email, social media...Show more
    Last updated: 30+ days ago • Promoted
    Commercial Lines Account Manager - Producer Operations Team (Fully Remote)

    Commercial Lines Account Manager - Producer Operations Team (Fully Remote)

    Insurance Office of America • Red Bank, NJ, US
    Full-time
    Title : Account Manager - Commercial Lines.Producer Operations Team, provides support to new producers during their first 3-6 months with account management and service, while also providing tempora...Show more
    Last updated: 6 days ago