Canvass Manager Sacramento, CA
Sales Management, Canvassing Management, Sales Territory Management
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Experience level : Mid-senior
Experience required : 3 Years
Education level : All education level
Job function : Sales
Industry : Construction
Compensation : Total position : 1
Relocation assistance : No
Visa sponsorship eligibility : No
Role : Canvass Manager
Reports To : External Marketing Manager
Direct Reports : Canvassers + 1 Field Trainer (8–10 FTE)
JOB DESCRIPTION :
- The Canvass Manager is responsible for leading, training, and motivating the canvassing team to generate high-quality leads through direct, in-person outreach.
- This role oversees daily field operations, manages team performance, ensures compliance with organizational standards, and develops strategies to maximize lead volume and conversion.
- The Canvass Manager works closely with marketing and sales leadership to align field efforts with overall business goals.
KEY RESPONSIBILITIES :
Recruit, hire, train, and manage canvassing team membersDevelop canvassing routes and territory plans for optimal coverageSet daily and weekly lead generation targets and track team performanceProvide on-site coaching, motivation, and support in the fieldEnsure all canvassers follow approved scripts, brand messaging, and professional standardsMonitor and report on lead quality, appointment set / show rates, and conversion metricsMaintain compliance with all local regulations, permitting requirements, and company policiesCollaborate with marketing leadership on promotional campaigns and seasonal outreach strategiesCoordinate with sales managers to ensure effective lead handoff and feedback loopsEnsure full compliance with required digital tools, including use of the Canvass Master App on company-issued tabletsLead the integration of digital tools within the canvassing program to enhance real-time tracking, data capture, and follow-upPromote a positive team culture focused on accountability, performance, and customer engagementSUCCESS PROFILE :
Strong leadership and team-building skillsMotivational coach who thrives in a results-driven environmentAbility to plan strategically and pivot quickly in the fieldConfident communicator with excellent interpersonal skillsSelf-starter with strong organizational and time-management abilitiesValid CA driver’s license with a clean driving recordQUALIFICATIONS (Ideal Background) :
3+ years of experience in canvassing, door-to-door sales, or field marketing1–2 years of leadership or supervisory experience preferredExperience with performance management, coaching, and incentive-based motivationWORKING CONDITIONS AND PHYSICAL DEMANDS :
Frequent walking, often up to 10 miles per day, across various neighborhoods and terrainsExposure to outdoor weather conditions (heat, cold, rain, wind)Extensive verbal communication with the public and team membersRegular standing, bending, and reaching when engaging potential customersAbility to carry light materials (brochures, tablets, promotional items) up to 10–15 poundsSustained physical stamina to perform canvassing activities for extended periods