Growth Marketing Manager
We're looking for a data-obsessed, experiment-driven Growth Marketing Manager to own and accelerate customer acquisition, activation, and revenue growth. You'll identify high-leverage growth opportunities, design and launch experiments across the funnel, and scale the channels that move the needle fastest.
This is a high-impact, high-autonomy role reporting directly to the Head of Growth / VP Marketing / CMO.
What You'll Do
- Own end-to-end growth initiatives : hypothesis ? experiment design ? execution ? analysis ? iteration or scaling
- Run multi-channel campaigns (paid social, paid search, affiliates, partnerships, email / SMS, referrals, content / SEO, lifecycle, etc.)
- Build and optimize the acquisition funnel with a relentless focus on ROI, LTV : CAC, payback period, and magic moment activation
- Deep-dive into data using SQL, Amplitude / Mixpanel / Heap, Google Analytics 4, and BI tools to uncover insights and opportunities
- Partner closely with Product, Data, Engineering, Design, and Revenue teams to launch growth features and tests
- Manage and scale multi-million dollar paid media budgets across Meta, Google, TikTok, LinkedIn, Reddit, etc.
- Lead creative strategy and work with agencies / freelancers to produce high-converting assets
- Establish growth processes : weekly experiment cadence, growth meeting rhythm, OKRs, reporting dashboards
- Stay ahead of industry trends, new channels, tools, and tactics
Requirements
Who You Are
48 years of growth marketing or performance marketing experience (startup or scale-up environment strongly preferred)Proven track record of driving significant, measurable growth (share specific metrics you've achieved : e.g., 3x'd signups, reduced CAC by 40%, scaled spend profitably from $100K ? $2M / mo)Deep expertise in at least 3 major paid channels; experience taking a channel from $0 ? $1M+ / mo profitable spend is a big plusAnalytical powerhouse : fluent in SQL, comfortable with statistical significance, A / B testing frameworks, and attribution modelingExperience with modern growth tools (Amplitude, Segment, Braze / Iterable, Northbeam / Triple Whale, Motion, Creative testing platforms, etc.)Bias for speed and experimentation; you've run 100+ tests and can show what worked and (more importantly) what didn'tExcellent communicator who can rally cross-functional teams and present insights to executivesScrappy, creative, and low-ego you'll wear many hats and move fast