Business Development and Marketing Coordinator- Part Time

Position Summary :

The Business Development & Marketing Manager plays a key role in expanding the reach and reputation of our Hand and Orthopedic practice. This position is responsible for developing strategic relationships, increasing patient referrals, and enhancing community awareness through targeted marketing initiatives. The ideal candidate combines a strong understanding of healthcare marketing with the ability to cultivate partnerships that drive sustainable growth in a competitive orthopedic market.

Business Development & Physician Relations

• Identify, build, and maintain referral relationships with primary care providers, urgent care centers, physical therapists, athletic trainers, and other potential referral sources.
• Conduct regular outreach visits to referring offices to promote orthopedic and hand surgery services and maintain strong communication channels.
• Develop and manage a structured physician liaison program to support ongoing referral growth.
• Coordinate with surgeons and leadership to identify new service lines, locations, or partnerships that align with the practice's strategic goals.
• Track referral patterns, new patient acquisition, and outreach effectiveness using CRM or internal analytics tools.

Marketing & Brand Growth

Data, Analytics & Reporting

Qualifications :