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Creative Strategy Director
Creative Strategy DirectorQuince • San Antonio, TX, US
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Creative Strategy Director

Creative Strategy Director

Quince • San Antonio, TX, US
1 day ago
Job type
  • Full-time
Job description

Creative Strategy Director

Quince was started to challenge the existing idea that nice things should cost a lot. Our mission was simple : create an item of equal or greater quality than the leading luxury brands and sell them at a much lower price.

Customer First. Customer satisfaction is our highest priority.

High Quality. True quality is a combination of premium materials and high production standards that everyone can feel good about.

Essential design. We don't chase trends, and we don't sell everything. We're expert curators that find the very best and bring it to you at the lowest prices.

Always a better deal. Through innovation and real price transparency we want to offer the best deal to both our customers and our factory partners.

Environmentally and Socially conscious. We're committed to sustainable materials and sustainable production methods. That means a cleaner environment and fair wages for factory workers.

Quince is a retail and technology company co-founded by a team that has extensive experience in retail, technology and building early stage companies. You'll work with a team of world-class talent from Stanford GSB, Google, D.E. Shaw, Stitch Fix, Urban Outfitters, Wayfair, McKinsey, Nike etc.

The Ideal Candidate

Provide a brief description of the role, what success in the position looks like, and how it fits into the company or organization overall.

Responsibilities

Team Leadership :

  • Manage and mentor a team of creative strategists, graphic designers, and video editors, providing guidance, feedback, and support to ensure the team's growth and overall success.
  • Foster a collaborative and innovative environment that encourages creativity and excellence in design execution.

Visual Content Creation :

  • Ensure that all design work reflects the brand's identity, style, and tone consistently.
  • Collaborate on creative strategies that drive brand awareness, customer acquisition, and revenue growth across various digital platforms, including but not limited to website, social media, email, and paid advertising.
  • Marketing Ownership of Owned Categories within Internal Pod :

  • Serve as the singular Marketing liaison with GM, Merch, Inventory, Sourcing for assigned pods
  • Collaborate with internal stakeholders to understand business objectives, target audience, and product offerings.
  • Ensure that marketing efforts lead to success from a revenue vs. forecast perspective, and category MER (efficiency) within owned categories
  • Testing, Research and Optimization :

  • Build and utilize data-driven insights and performance metrics to refine design elements for continuous improvement.
  • Conduct in-depth market research, competitor analysis, and customer insights to identify opportunities and challenges in the e-commerce landscape.
  • Design Trends and Innovation :

  • Stay up-to-date with design trends, emerging technologies, and best practices in performance marketing and graphic design.
  • Integrate innovative design concepts and techniques to elevate Quince's marketing efforts.
  • Influencer Management :

  • Partner with the Influencer team to refine shoot briefs for use in UGC testimonial videos.
  • Requirements

  • Minimum educational level : Bachelor's degree in marketing, or a related field
  • Minimum of 8 years of relevant creative & marketing experience
  • Minimum 2 years of management experience
  • Experience in direct-to-consumer internet companies
  • Analytical and data-driven with demonstrated ability to work with large data sets, understand key business drivers, and translate insights into actionable and successful strategies and outcomes
  • Strong understanding of performance marketing and how design impacts conversion rates.
  • Excellent communication and interpersonal abilities, with the capacity to collaborate effectively across teams
  • Preferred Qualifications

  • A portfolio showcasing a strong foundation in marketing design, including digital campaigns
  • Proficiency in industry-standard design software
  • Proficient with video editing and motion graphics
  • Pay Range : $153,300 - $184,546 USD

    Quince provides equal employment opportunities to all employees and applications for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran or military status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.

    If you require reasonable accommodation during any part of the application or interview process, please contact accommodations@onequince.com. We are committed to ensuring an inclusive and accessible hiring process for all candidates.

    Security Advisory : Beware of Frauds. At Quince, we're dedicated to recruiting top talent who share our drive for innovation. To safeguard candidates, Quince emphasizes legitimate recruitment practices. Initial communication is primarily via official Quince email addresses and LinkedIn; beware of deviations. Personal data and sensitive information will not be solicited during the application phase. Interviews are conducted via phone, in person, or through the approved platforms Google Meets or Zoomnever via messaging apps or other calling services. Offers are merit-based, communicated verbally, and followed up in writing. If personal information is requested to initiate the hiring process, rest assured it will be through secure and protected means.

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