Audience Strategist (Hybrid)

Audigent Audience Strategist

Experian is a global data and technology company, powering opportunities for people and businesses around the world. We help to redefine lending practices, uncover and prevent fraud, simplify healthcare, create digital marketing solutions, and gain deeper insights into the automotive market, all using our unique combination of data, analytics, and software. We also assist millions of people to realize their financial goals and help them to save time and money. We operate across a range of markets, from financial services to healthcare, automotive, agrifinance, insurance, and many more industry segments. We invest in people and new advanced technologies to unlock the power of data and to innovate. A FTSE 100 Index company listed on the London Stock Exchange (EXPN), we have a team of 23,300 people across 32 countries. Our corporate headquarters are in Dublin, Ireland.

Audigent, a part of Experian is the leading data activation, curation, and identity platform. Audigent's pioneering data platform unlocks the power of privacy-safe, first party data to maximize addressability and monetization of media at scale without using cookies. As one of the industry's first data curation platforms powered by its unique identity suite (Hadron ID), Audigent is transforming the programmatic landscape with its SmartPMP, ContextualPMP, and CognitivePMP products, which use artificial intelligence and machine learning to package and increase consumer-safe data with premium inventory supply at scale.

Audience Strategist Role

As an Audience Strategist on the Audience Strategy team, you'll play a pivotal role in shaping strategic recommendations for Brand and Agency Partners. This position offers a unique opportunity to collaborate and gain hands-on experience in the fast-paced world of programmatic advertising. This is a hybrid role, requiring two days per week in the office. You will report to the Senior Data Strategy Director. You'll have the opportunity to :

• Partner with Sales and Audience Strategy counterparts to craft compelling responses to RFPs from Brand and Agency Partners, including audience and media proposals that align with client goals and showcase Experian's product suite.
• Work with Technical and Curation teams to support PMP activations and ensure seamless execution.

Your Background

Your background :

Benefits / Perks

Great compensation package and bonus plan. Core benefits including medical, dental, vision, and matching 401K. Flexible work environment, ability to work remote, hybrid or in-office. Flexible time off including volunteer time off, vacation, sick and 12-paid holidays.

At Experian, our people and culture set us apart. We're deeply committed to creating an environment where everyone feels they belong and can excel. From inclusion and authenticity to work / life balance, development, wellness, collaboration, and recognition, we focus on what truly matters. Our people-first approach has earned us global recognition : World's Best Workplaces 2024 (Fortune Top 25), Great Place To Work 2025 in 26 countries, and Glassdoor Best Places to Work 2024, among others.

Experian is proud to be an Equal Opportunity Employer for all groups protected under applicable federal, state, and local law, including protected veterans and individuals with disabilities. If you have a disability or special need that requires accommodation, please let us know at the earliest opportunity.