Sr. Manager, Marketing Operations Processes
To lead the design, implementation, and optimization of innovative, scalable marketing processes and systems that enhance operational efficiency, ensure data integrity, and support strategic marketing execution across the organization.
Drive Process Improvement
- Understand and oversee workflows and key processes that are utilized in the creation, review and approval, distribution and cataloging of marketing assets
- Meet regularly with key stakeholders in other departments and global regions to understand their specific needs and requests that leverage the Marketing Resource Management Digital Asset Management (MRM-DAM) system and other marketing tools
- Be a user who, if not out of the gate, strives to become functional expert in the MRM-DAM system and other project management tools
- Develop and maintain project management processes and tools
- Occasionally work with external consultants and vendors to identify and implement functionality that improves the efficiency of Marketing business processes
Standardizing Platform Utilization
Responsible for ensuring systems and workflows are in compliance with applicable Federal health care programs and FDA requirements, as well as Arthrex policies and proceduresImplement and oversee streamlined workflows within the MRM-DAM program and MWM ecosystem to manage project timelines, approvals, and collaboration between creative teams, marketing managers, and other stakeholdersOversee integrations with various marketing technology platforms to streamline data flow and improve overall marketing operations performanceNavigate conversations with the Marketing department, stakeholders, IT, and external vendorsOptimize Platform Ecosystem
Create and communicate business cases for continuous improvement of the MRM-DAM asset management experience and the MWM ecosystemStay aligned with the functional roadmap of the MWM ecosystem, to ensure that resources are prioritized implementing new features and functionality that will bring the most value to the program stakeholdersDrive prioritization of MWM platform needs of various groups, including the marketing department, and work closely with IT to jointly manage a cohesive program roadmap for MRM-DAM and related toolsAdvance Platform Expertise
Work closely with the IT department to provide clarification on functional and build requirements and manage the MRM-DAM backlogAdvocate for data-based decision-making methodologies for requested enhancements and featuresFocus on operational performance measures and productivityMay manage one or more direct reportsIn-office, Naples FL-based position; not remoteTravel for training, meetings, and trade shows may be required up to 10%Education and Experience :
Bachelor's degree required, preferably in MarketingMaster's degree preferredExperience with MRM-DAM / MWM systems is requiredFive or more years of experience as a direct manager or user of MRM-DAM / MWM software requiredFive or more years of project management experience requiredTwo or more years of workflow optimization experience or Sigma certification requiredExperience managing or overseeing the management of large volumes of digital assets within a MRM-DAM system or MWM system is requiredExperience in medical devices, pharmaceutical, life sciences or other regulated industry preferredExperience collaborating with cross-functional teams and effectively coordinating activities to achieve desired results is requiredKnowledge and Skill Requirements / Specialized Courses and / or Training :
Roadmap development and managementTechnical use case developmentWorkflow design and task analysisProject managementBacklog management & prioritizationVendor relationship managementExcellent listening skills, including the ability to effectively identify and isolate customers concerns regarding workflow process bottlenecks and technical functionality pain points is requiredExcellent written and oral communication skills is requiredStrong knowledge of marketing processes, including project request intake and asset creation, approval, and storage is requiredKnowledge of marketing asset management is requiredAbility to collaborate effectively with cross-functional teams across Marketing, Creatives, and IT departments and other stakeholders is requiredProficiency using data to assess the value of process and / or functionality change requests and prioritization of improvement work is requiredMachine, Tools, and / or Equipment Skills :
Macintosh or PC platformMicrosoft Office (Excel, Word, PowerPoint)Adobe Creative Suite (In Design, Photoshop, Illustrator, Dreamweaver)Arthrex Benefits
Medical, Dental and Vision InsuranceCompany-Provided Life InsuranceVoluntary Life InsuranceFlexible Spending Account (FSA)Supplemental Insurance Plans (Accident, Cancer, Hospital, Critical Illness)Matching 401(k) Retirement PlanAnnual BonusWellness Incentive ProgramFree Onsite Medical ClinicsFree Onsite LunchTuition Reimbursement ProgramTrip of a LifetimePaid Parental LeavePaid Time OffVolunteer PTOEmployee Assistance Provider (EAP)Eligible for discretionary Long Term Incentive programAll qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other status protected by law.