Campaign Manager

Posting Details

About WesternU

As you take your first step onto a Western University of Health Sciences campus, each path, each person, each structure comes with a transformative story. WesternU is more than the practice of medicine. We are defined by character and culture.

At WesternU, you will discover humanism at the heart of every interaction : a warm welcome, a sincere smile, a positive word, a kind deed, a thoughtful gesture. You will see students work together on case studies; a parade of pets in campus parks; student clubs offering opportunities for career growth and community involvement; and faculty, staff and students designing their future and the future of WesternU. We display a collaborative mindset in how we operate, educate, and serve others.

Although, geographically, we are two campuses - as humanists, we are one : to enhance and extend the quality of life in our communities and achieve excellence in everything we do. We attract diverse, professional faculty, staff and students that thrive in an environment of humanistic health care education. Join our team of faculty and staff and make a difference.

Posting Details

Position Title

Campaign Manager

Position Control Number

A03653

Type of Position

Administration

Position Status

Full-time

Department

5504 - Marketing & Communications

Campus

Western University Campus-Pomona, CA

Position Location

California

Job Summary

The Campaign Manager will oversee the full lifecycle of digital marketing campaigns, from initial research and proposal development to implementation, monitoring, reporting, and optimization. This role requires expertise in digital marketing platforms, analytics, and strategic campaign management to drive lead generation, engagement, and high-quality leads. The ideal candidate will also handle occasional print campaigns as necessary.

Knowledge, Skills and Abilities

Individuals must possess the knowledge, skills and abilities or be able to explain and demonstrate that the individual can perform the essential functions of the job, with or without reasonable accommodation, using some other combination of skills and abilities.

• Proven track record in managing search engine marketing and social media campaigns.
• Expertise in digital marketing strategy, including lead generation and performance optimization.
• Strong understanding of Google Analytics, Google Tag Manager, and advertising platforms like Google Ads and Meta.
• Ability to craft platform-specific copy, ensuring alignment with strategic goals.
• Experience managing and optimizing advertising spend for better performance.
• Knowledge of KPIs and the ability to report on lead quality, engagement, and campaign ROI.
• Minimum 5 years of experience in campaign management or a similar role.
• Excellent communication and collaboration skills.

Required Qualifications

Experience with print campaign management.

Preferred Qualifications

Essential Job Duties

Key Responsibilities

Campaign Strategy & Planning :

Key Responsibilities

Campaign Execution & Asset Development :

Key Responsibilities

Performance Monitoring, Optimization & Reporting :

Posting Details Continued

Work Schedule

Working at WesternU

We believe in making an impact in the lives of our employees, personally, and professionally. Every employee has different individual and / or family needs. We offer benefits that are both comprehensive and flexible to address your unique needs. We believe work-life harmony is positive and achievable.

We offer competitive salaries, generous paid time off, insurance plans, reimbursements, and retirement benefits. Additionally,

Expected Pay Scale

Minimum

$105,000.00 Annually

Maximum

$105,000.00 Annually