Digital Marketing Specialist

Overview

Jajo seeks a strategic and results-driven Digital Marketing Strategist to join our growing marketing agency. This opportunity is heavily weighted in paid advertising and is perfect for someone who thrives in a fast-paced, collaborative environment, driving real business results.

As a Digital Marketing Specialist, youll be at the forefront of Jajos digital marketing efforts, developing, executing, and optimizing multi-channel campaigns for a diverse range of clients. Youll work closely with our content and creative teams to implement high-impact strategies across paid search, programmatic advertising, social platform advertising, and marketing automation. Youll also leverage data analysis to improve campaign performances and help our clients maximize ROI.

This is an 8-hour, full-time remote position.

What Youll Do

Develop & Optimize Digital Strategies

Plan and execute innovative multi-channel digital marketing campaigns, including programmatic, paid search (Google Ads), paid social (Meta, LinkedIn, etc.), SEO / SEM, email marketing, and lead generation funnels.

Manage & Monitor Ad Performance

Oversee the execution and day-to-day management of paid campaigns, continuously optimizing performance to improve ROI.

Audience Targeting & Keyword Research

Conduct in-depth research to build precise target audiences and identify high-value keywords to drive campaign success.

Data-Based Decision Making

Track, measure, and analyze campaign performance (ROI, KPIs) using analytics tools to inform optimization strategies.

Enhance Customer Journeys

Identify conversion and drop-off points, providing insights and strategies to improve the end-to-end user experience.

Stay Ahead of Trends

Keep up with digital marketing advancements, platforms, and tools, implementing creative strategies for our agency and clients.

Educate & Advise

Provide thought leadership and strategic recommendations to internal teams and clients, ensuring they leverage the best digital marketing solutions.

What We're Looking For

Experience

At least 3-5 years in a professional role, preferably with an agency.

Expertise

Proven track record in digital strategies (organic and paid), audience targeting, budgeting, lead generation, data interpretation, and campaign management.

Technical Skills

Strong working knowledge of Google Ads, Meta Ads, LinkedIn Ads, SEO / SEM, programmatic advertising (DSP), and email marketing.

Analytics & Tracking

Experience with marketing analytics tools (Google Analytics, Google Tag Manager, etc.), attribution modeling, and conversion tracking.

Education

Bachelors degree in a related field of study.

Who You Are

Collaborative & Strategic

Thrives in a team-oriented environment and brings a passionate, positive, and high-energy approach to problem-solving and client service.

A Clear Communicator

Able to break down complex digital marketing strategies into easy-to-understand recommendations for clients and internal teams.

Highly Organized & Detail-Oriented

A self-starter who can manage multiple projects efficiently while ensuring top-notch quality and execution.

Results-driven

Focused on performance metrics and always looking for ways to improve digital marketing effectiveness. Proving value to our clients is paramount.

Why Join Jajo?

Work with a Creative Team

Join a forward-thinking, data-driven agency committed to delivering innovative marketing solutions that make a real impact.

Remote Flexibility

Skip the traffic and enjoy the best work / life balance.

Career Growth Opportunities

Develop your skills, take ownership of projects, and advance your career in a fast-growing agency.

Diverse & Exciting Clients

Work with various industries, expanding your expertise and broadening your experience.

Generous Paid Time Off (PTO)

No annual "use it or lose it" here. Spend more time doing what YOU want.

401(k) + Match

About Us

For over 20 years, Jajo has been a force among Midwest marketers. With global clientele and vast industry experience, we offer large-firm capabilities while possessing the agility of a dedicated agency. Our mantra is Build Believers. We help businesses develop lifelong champions of their brands through highly creative marketing strategies that generate, nurture, and convert.

If youre a digital marketing expert seeking a fresh opportunity, wed love to hear from you!

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Marketing and Sales

Industries

Marketing Services

#J-18808-Ljbffr