Paid Media Strategist

Job Description

Job Description

Paid Media Strategist

Ryze Agency | Fort Lauderdale, FL | Full-Time

Benefits : Medical, Dental, Vision, PTO, Retirement, and more

We’re Not Hiring an Ads Manager.

We’re hiring a performance architect who knows how to scale brands with precision.

Ryze is a creative performance agency built for the AI age. We’re looking for a Paid Media Strategist who doesn’t just run ads—they build full-funnel ecosystems that convert, optimize, and scale.

If you can turn a product and a budget into measurable growth—and you thrive in a results-driven environment—this is your next move.

What You’ll Be Owning (Not Just Managing) :

End-to-end paid strategy and execution across Meta, Google, YouTube, TikTok, and emerging platforms

Audience segmentation, retargeting funnels, and campaign architecture that speaks to every stage of the customer journey

Daily optimization of bids, budgets, creatives, and landing pages to maximize ROAS and minimize waste

A / B testing frameworks for copy, creative, targeting, and placements

Smart reporting that goes beyond surface-level metrics to actual insights

Budget forecasting and media planning in collaboration with the strategy and client teams

Collaborating with creatives to brief and refine high-performance ad content

Staying ahead of platform changes, trends, and algorithm shifts—then pivoting fast

Who Thrives Here :

You don’t just set it and forget it. You look under the hood, run experiments, and spot patterns in data before the dashboard tells you. You’re equally creative and analytical—and you obsess over how to get 1% better every day.

You’ll Need :

Experience managing performance marketing campaigns across major platforms

Proven success driving revenue through Meta Ads, Google Ads, and YouTube

Deep knowledge of CAC, LTV, MER, AOV, CTR, and all the acronyms that actually matter

Hands-on experience with ad platforms, attribution tools, and pixel / event setup

Strong copy instincts and the ability to diagnose creative fatigue before it happens

Proficiency in Google Analytics, Looker Studio, or similar reporting tools

A POV on media buying in an AI-driven landscape—automations, scripts, tools, and tactics

Ability to communicate strategy clearly to both internal teams and clients

Bonus Points :

Experience with TikTok Ads, Pinterest, or Programmatic platforms

Comfort working with Shopify, WooCommerce, or headless commerce stacks

Knowledge of conversion rate optimization and landing page testing

You’ve scaled accounts from 5-figure to 7-figure spend

You’re already using AI tools to build, automate, or analyze your campaigns

Success Looks Like :

Smart scaling without bloated budgets

ROAS and MER exceeding benchmarks quarter after quarter

Real learning from testing—mapped, documented, and implemented

Clients trusting your strategic judgment—not just asking for reports

You’re leading conversations, not following instructions

Career Trajectory :

This is a high-impact role built for growth. Whether you want to lead a paid media team, expand into omnichannel strategy, or evolve into a Director of Performance Marketing—this is your runway.

About Ryze :

We’re a full-service creative and performance agency scaling brands with storytelling, strategy, and AI-enhanced execution. Curiosity is our superpower. We hire people who challenge assumptions, run toward problems, and care deeply about getting better.

We’re not looking for safe. We’re looking for smart.

Ready to Run It?

If you’re obsessed with performance, fueled by data, and ready to build campaigns that actually move the needle—apply now.

We’re not just buying media. We’re building a machine.

Company Description

Ryze is a full-service agency that provides our clients with communications planning and buying across all traditional and emerging channels, including digital, social and mobile. These services encompass consumer insights, data and analytics management, media and competitive research, and direct marketing services.

We were born to change the world, yet it changes daily. As a result, we believe the future belongs to the curious—those independent and agile enough to take advantage of it. Curiosity confers a massive competitive advantage on our clients, inventing new ways to transform their businesses. Plus, it's always important to remember that curious people never settle. Ryze is full of curious people.

Are you curious?

Company Description

Ryze is a full-service agency that provides our clients with communications planning and buying across all traditional and emerging channels, including digital, social and mobile. These services encompass consumer insights, data and analytics management, media and competitive research, and direct marketing services.\r\n\r\nWe were born to change the world, yet it changes daily. As a result, we believe the future belongs to the curious—those independent and agile enough to take advantage of it. Curiosity confers a massive competitive advantage on our clients, inventing new ways to transform their businesses. Plus, it's always important to remember that curious people never settle. Ryze is full of curious people.\r\n\r\nAre you curious?