Vice President, Media Planning & Strategy

Position Summary

The Vice President, Media Planning & Strategy serves as a senior leader within the media department, responsible for shaping the agency’s strategic vision across clients, teams, and disciplines. This role drives innovation in media strategy, ensures excellence in client delivery, and champions integration across creative, data, and media channels. As a trusted advisor to clients and agency leadership, the VP sets the standard for media thought leadership, operational excellence, and strategic innovation.

This role requires a forward-thinking leader who thrives on building high-performing teams, inspiring innovative approaches to media planning, and influencing senior-level client relationships. The VP will oversee multiple Director-level leads, foster collaboration and ensure strategic consistency across all accounts while identifying opportunities for agency growth.

Duties & Responsibilities

Executive Leadership & Vision

• Define and drive the strategic direction of the media planning & strategy practice.
• Serve as a senior advisor to C-suite clients and agency leadership, providing market perspective, innovation, and foresight.
• Represent the agency in industry forums, thought leadership initiatives, and new business pitches.

Team & Talent Development

Client Leadership

Innovation & Integration

Operational & Fiscal Accountability

Qualifications

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