Senior Manager, Digital Communications

Senior Manager, Digital Communications

At Stryker, we're driven to make healthcare better. At our Endoscopy Division, you'll shape digital marketing strategy to connect healthcare professionals with innovative technology. The Senior Manager will lead the Digital Marketing vertical supporting the Endoscopy Division. The Senior Manager, Digital Communications, is responsible for developing and advancing digital marketing initiatives to meet business objectives. This role will drive innovation, champion data-driven strategies, and maximize the effectiveness of digital marketing channels and content to engage key audiences, increase brand awareness, and fuel demand generation. This is a remote position within the US, however, there is a preference for candidates located in Dallas, TX, Denver, CO, or Phoenix, AZ.

What you will do :

Digital Marketing Leadership

• Develop and implement a clear digital marketing strategy for the Endoscopy Division to support business objectives.
• Accountable for how digital marketing drives revenue, efficiency, and customer experience.
• Lead the execution of digital marketing strategies in partnership with key stakeholders.
• Serve as Endoscopy Division liaison for internal and external digital marketing initiatives, programs, and projects, and support key enterprise technology adoption.
• Maintain a high degree of self-motivation and generate fresh ideas. Keep current with and ahead of digital marketing trends, tactics, and strategies to inform future recommendations to improve customer engagement.
• Act as brand steward, ensuring all work complies with brand, legal, and regulatory guidelines, and upholds communication strategy.

Customer-Centric Campaign Innovation and Optimization

Cross-Functional Collaboration

Measurement and Reporting

Team Leadership and Development

What you need : Required

Preferred

$115,600-$245,800 salary plus bonus eligible + benefits. Actual minimum and maximum may vary based on location. Individual pay is based on skills, experience, and other relevant factors. Stryker offers innovative products and services in MedSurg, Neurotechnology, Orthopaedics, and Spine that help improve patient and healthcare outcomes. Stryker impacts more than 150 million patients annually. Stryker is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, gender identity, sexual orientation, national origin, disability, or protected veteran status. Stryker is an EO employer M / F / Veteran / Disability.