Employer Branding Strategy and Communication Partner - Los Angeles Job at ByteDa

Employer Branding Strategy and Communication Partner - Los Angeles

Responsibilities

The Employer Branding (EB) team helps potential candidates understand who we are as an employer - either ByteDance or any of its brands; partners with our internal stakeholders to move candidates through the talent funnel, from awareness to interest, and application through hire; and maintains a pulse on candidate satisfaction and champions employee experiences.

Responsibilities

• Lead the creative and strategic development of the company’s global employer brand, ensuring our mission, vision, values, and talent philosophy are communicated clearly, consistently, and compellingly to external audiences;
• Identify opportunities and challenges related to managing multiple employer brands across business lines and regions, develop integrated creative strategies to unify storytelling and address differentiation;
• Oversee the development of high-impact creative campaigns and content strategies that amplify our company culture, leadership principles, and employee experience — aligned with global brand positioning;
• Collaborate with cross-functional partners (including HR, PR, marketing, and business leaders) to surface compelling narratives and turn business or employee stories into cohesive, high-quality creative deliverables;
• Lead and guide a team to conceptualize, create, and deliver multi-format content (e.g., video, social, digital, experiential) tailored to specific audiences, platforms, and regions;
• Ensure all creative output is on-brand, timely, and aligned with business and talent goals, managing both in-house resources and external agency partners where necessary.

Qualifications

Minimum Qualifications

Preferred Qualifications

About Us

Founded in 2012, ByteDance's mission is to inspire creativity and enrich life. With a suite of more than a dozen products, including TikTok, Lemon8, CapCut and Pico as well as platforms specific to the China market, including Toutiao, Douyin, and Xigua, ByteDance has made it easier and more fun for people to connect with, consume, and create content.

Why Join ByteDance

Inspiring creativity is at the core of ByteDance's mission. Our innovative products are built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and enrich life - a mission we work towards every day.

As ByteDancers, we strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our Company, and our users. When we create and grow together, the possibilities are limitless. Join us.

Diversity & Inclusion

ByteDance is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At ByteDance, our mission is to inspire creativity and enrich life. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

Reasonable Accommodation

ByteDance is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https : / / tinyurl.com / RA-request

Job Information

【For Pay Transparency】Compensation Description (Annually)

The base salary range for this position in the selected city is $118560 - $266760 annually.

Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses / incentives, and restricted stock units.

Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).

The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

#J-18808-Ljbffr