Talent.com
Associate Director, Marketing Analytics - OAB

Associate Director, Marketing Analytics - OAB

Sumitomo PharmaBoston, MA, United States
4 days ago
Job type
  • Full-time
Job description

Sumitomo Pharma Co., Ltd., is a global pharmaceutical company based in Japan with operations in the U.S. (Sumitomo Pharma America, Inc.), focused on addressing patient needs in oncology, urology, women's health, rare diseases, cell & gene therapies and CNS. With several marketed products and a diverse pipeline of early‑to‑late‑stage investigational assets, we aim to accelerate discovery, research, and development to bring novel therapies to patients sooner. For more information on SMPA, visit our website or follow us on .

Job Overview

The Associate Director, Marketing Analytics – OAB position will lead business insights for the commercial organization as it relates to the Overactive Bladder therapeutic area. This role will be required to operate with diverse data sources, vendors, stakeholders, in a rapidly changing business environment.

This position will report to the Director, Commercial Analytics – OAB and will be an integral part of the Commercial Analytics team. It will partner with marketing, finance, and market access leadership, along with other Commercial Analytics leaders to deliver accurate, timely, and reliable insights to stakeholders across the commercial organization.

Job Duties and Responsibilities

  • Perform a critical role in enhancing marketing offerings by developing integrated insights from data / information to shape commercial strategy and decisions.
  • Partner with key stakeholders to create and execute annual market research and analytics plans that align to brand strategy and performance measurement needs.
  • Conduct advanced analytics for brand teams to inform brand planning, promotional resource allocation, and marketing strategies, including patient journey creation and ROI analysis.
  • Support Gemtesa brand planning process, develop brand‑specific situational analysis, participate in tactical planning, and partner with sales and marketing to create meaningful KPIs.
  • Contribute to the financial planning process, providing key insights and assumptions for annual and long‑range forecast planning in partnership with brand leadership.
  • Develop compelling and actionable insights presentations for key stakeholders, including brand leadership, cross‑functional partners, and senior management while adapting communication style to the audience.
  • Lead the development of a deep‑dive analytical suite assimilating insights from multiple sources to provide a thorough understanding of brand performance.
  • Serve as the primary point of contact for Gemtesa brand team.
  • Develop and prioritize key business questions with cross‑functional support from medical, clinical, brand teams, and other partners.
  • Manage development and delivery of strategic KPIs and supporting metrics for monthly and quarterly business reviews.
  • Direct analytical ad‑hoc project requests related to the Gemtesa brand team.

Key Core Competencies

  • Strategic thinker : able to see big picture opportunities and translate into actionable plans.
  • Excellent written and oral communication skills, including executive presence in formal stakeholder presentations.
  • Strong knowledge and experience with pharmaceutical data sources (e.g., IQVIA, SHA, MMIT / DRG formulary / market access data).
  • Experience with patient and HCP market research and translating insights into actionable recommendations.
  • Understanding of omnichannel data and media promotion measurement (e.g., Crossix, Media Agencies).
  • Proven success in developing analyses with BI tools (e.g., Tableau, QlikView, SQL).
  • Team player and collaborator.
  • Strong project management skills and ability to manage external vendors within tight timelines.
  • Strategic partner to multiple cross‑functional stakeholders.
  • Ability to translate commercial needs into workable solutions.
  • Highly motivated change agent, willing to challenge status quo and drive innovation.
  • Education and Experience

  • Minimum 8‑12 years (without Master’s) or 6‑8 years (with Master’s) of relevant experience in biotech or pharmaceutical industry.
  • Previous marketing, marketing science, or omnichannel experience preferred.
  • Preferred : prior commercial / brand analytics experience with statistical packages (e.g., SAS, R, SPSS).
  • Experience with patient / consumer and HCP insights and strategy.
  • The base salary range for this role is $150,640 to $188,300. Base salary is part of our total rewards package which also includes merit‑based increases, short‑incentive plan participation, 401(k) plan eligibility, medical, dental, vision, life and disability insurance, and paid time off. Total compensation, including base salary, will depend on candidate experience, skills, education, and other factors permitted by law.

    Sumitomo Pharma America (SMPA) is an Equal Employment Opportunity (EEO) employer. Qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; marital, domestic partnership or civil union status; sex; gender; sexual orientation; disability; veteran or military status; domestic violence victim status; an atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing), or any other characteristic protected by law.

    #J-18808-Ljbffr

    Create a job alert for this search

    Associate Director Marketing • Boston, MA, United States

    Related jobs
    • Promoted
    Director, Operational Excellence

    Director, Operational Excellence

    XometryWaltham, MA, US
    Full-time
    Xometry (NASDAQ : XMTR) powers the industries of today and tomorrow by connecting the people with big ideas to the manufacturers who can bring them to life. Xometry's digital marketplace gives ma...Show moreLast updated: 6 days ago
    • Promoted
    Associate Director, Marketing

    Associate Director, Marketing

    Zevra Therapeutics, Inc.Boston, MA, United States
    Full-time
    We are a rare disease therapeutics company leading with science to make life-changing therapeutics available to patients with significant unmet needs. We involve key thought leaders, physicians, pat...Show moreLast updated: 30+ days ago
    • Promoted
    Associate Director, Marketing Portfolio Strategy Lead, US Oncology

    Associate Director, Marketing Portfolio Strategy Lead, US Oncology

    Takeda PharmaceuticalsBoston, MA, United States
    Full-time
    As a member of Takeda Oncology your work will contribute to our bold, inspiring vision : We aspire to cure cancer.Here, you\'ll build a career grounded in purpose and be empowered to deliver your be...Show moreLast updated: 2 days ago
    • Promoted
    Associate Director, Omnichannel Marketing, CRC

    Associate Director, Omnichannel Marketing, CRC

    TakedaBoston, MA, United States
    Full-time
    By clicking the “Apply” button, I understand that my employment application process with Takeda will commence and that the information I provide in my application will be processed in line with Tak...Show moreLast updated: 30+ days ago
    • Promoted
    Product Marketing - Senior Manager / Associate Director

    Product Marketing - Senior Manager / Associate Director

    Veeva SystemsBoston, MA, United States
    Full-time
    Product Marketing - Senior Manager / Associate Director.Product Marketing - Senior Manager / Associate Director.Veeva Systems is a mission-driven organization and pioneer in industry cloud, helping...Show moreLast updated: 30+ days ago
    • Promoted
    • New!
    Associate Director, HCP Branded Marketing & Strategy

    Associate Director, HCP Branded Marketing & Strategy

    Takeda PharmaceuticalsBoston, MA, US
    Full-time
    Associate Director Of Hcp Branded Strategy And Marketing.As the Associate Director of HCP Branded Strategy and Marketing, you will be a champion of Takeda's culture and values while leading the HCP...Show moreLast updated: 1 hour ago
    • Promoted
    Associate Director, Omnichannel Marketing, CRC

    Associate Director, Omnichannel Marketing, CRC

    Takeda PharmaceuticalsBoston, MA, United States
    Full-time
    By clicking the “Apply” button, I understand that my employment application process with Takeda will commence and that the information I provide in my application will be processed in line with Tak...Show moreLast updated: 1 day ago
    • Promoted
    Associate Director, Omnichannel Marketing, CRC

    Associate Director, Omnichannel Marketing, CRC

    BioSpaceBoston, MA, United States
    Full-time
    Associate Director, Omnichannel Marketing, CRC.The Digital Marketing, Associate Director is responsible for overseeing digital marketing strategies and initiatives to enhance product appeal and per...Show moreLast updated: 4 days ago
    • Promoted
    Associate Director, Marketing

    Associate Director, Marketing

    Zevra TherapeuticsBoston, MA, United States
    Full-time
    We are a rare disease therapeutics company leading with science to make life-changing therapeutics available to patients with significant unmet needs. We involve key thought leaders, physicians, pat...Show moreLast updated: 30+ days ago
    • Promoted
    • New!
    Associate Director, HCP Marketing, Rare Disease (Cambridge)

    Associate Director, HCP Marketing, Rare Disease (Cambridge)

    IpsenCambridge, MA, US
    Part-time
    Ipsens Rare Disease franchise has been expanding through both organic growth and acquisitions.From a marketing standpoint, there is a critical need for excellence in strategic planning and in execu...Show moreLast updated: 18 hours ago
    • Promoted
    Full-Time Direct Marketing Associate

    Full-Time Direct Marketing Associate

    MarvinNashua, NH, US
    Full-time
    At Marvin, we’re driven by a simple but powerful purpose : to imagine and create better ways of living.For over 100 years, we’ve been a family-owned and -led company committed to helping...Show moreLast updated: 27 days ago
    • Promoted
    Associate Director, Marketing

    Associate Director, Marketing

    BTG Specialty PharmaceuticalsBoston, MA, United States
    Full-time
    SERB is a fast-growing specialty pharmaceutical company that equips healthcare providers worldwide with life-saving medicines for patients facing rare conditions and emergencies.For over 30 years w...Show moreLast updated: 4 days ago
    • Promoted
    • New!
    Associate Director, HCP Marketing, Rare Disease

    Associate Director, HCP Marketing, Rare Disease

    IpsenCambridge, MA, US
    Full-time
    Ipsen's Rare Disease franchise has been expanding through both organic growth and acquisitions.From a marketing standpoint, there is a critical need for excellence in strategic planning and in exec...Show moreLast updated: 12 hours ago
    • Promoted
    Associate Director of Analytics and Insights

    Associate Director of Analytics and Insights

    Mix TalentConcord, MA, United States
    Full-time
    ITF Therapeutics is a rapidly growing biotechnology company committed to developing transformative therapies for patients with rare and underserved diseases. We are seeking an experienced and data-d...Show moreLast updated: 15 days ago
    • Promoted
    Associate Director, Eosinophilic Esophagitis (EoE) Field Marketing

    Associate Director, Eosinophilic Esophagitis (EoE) Field Marketing

    TakedaBoston, MA, United States
    Full-time
    By clicking the “Apply” button, I understand that my employment application process with Takeda will commence and that the information I provide in my application will be processed in line with Tak...Show moreLast updated: 30+ days ago
    • Promoted
    Product Marketing - Associate Director / Director

    Product Marketing - Associate Director / Director

    Veeva SystemsBoston, MA, US
    Full-time
    Product Marketing - Associate Director / Director Join to apply for the Product Marketing - Associate Director / Director role at Veeva Systems Product Marketing - Associate Director / Director...Show moreLast updated: 30+ days ago
    • Promoted
    Associate Director, Marketing

    Associate Director, Marketing

    SERB PharmaceuticalsBoston, MA, United States
    Full-time
    Serb Pharmaceuticals is a fast‑growing specialty pharmaceutical company that equips healthcare providers worldwide with life‑saving medicines for patients facing rare conditions and emergencies.We ...Show moreLast updated: 4 days ago
    • Promoted
    ASSOCIATE DIRECTOR, DIRECT MARKETING, ANNUAL GIVING, Development & Alumni Relations

    ASSOCIATE DIRECTOR, DIRECT MARKETING, ANNUAL GIVING, Development & Alumni Relations

    Boston UniversityBoston, MA, US
    Full-time
    Associate Director, Direct Marketing, Annual Giving.Our Mission We in Boston University Advancement harness the power of philanthropy to make an excellent education accessible and welcoming to all,...Show moreLast updated: 14 days ago