Senior User Acquisition Manager

A company is looking for a Senior User Acquisition Manager to drive the growth of their social casino games.

Key Responsibilities

Develop and execute user acquisition strategies to meet growth targets

Manage and optimize multi-channel marketing campaigns, including Google Search and paid social

Analyze campaign performance and collaborate with teams to align user acquisition efforts with business objectives

Required Qualifications

Bachelor's degree in Marketing, Business, or a related field

Minimum of 3 years of experience in user acquisition campaigns, preferably in mobile gaming or social casino

Proven success in managing Google Search campaigns at scale

Understanding of digital marketing metrics and analytics platforms

Experience with other user acquisition channels is a plus