Manager, Integrated Planning (Roundel Go-To-Market)

Integrated Go-To-Market Manager

Working at Target means helping all families discover the joy of everyday life. We bring that vision to life through our values and culture. Target is well known for inspiring and surprising guests, and we pride ourselves on connecting them to the products and experiences they expect and deserve. We study our guests to discover new needs and insights, and then craft every interaction to build brand love. We are market experts who insist on a clear and cohesive understanding of our business objectives, guest segments and behaviors, strategies and tactics, overcoming obstacles and measuring success. Our commitment to partnering both internally and with external agencies gives us a wide range of capabilities, from award-winning creative work to exciting and unique promotional marketing. Leveraging our collective assets and fostering a healthy, supportive and open team culture, we deliver a holistically gratifying experience that guests can only get at Target.

Roundel is Target's entry into the media business, a sell-side business built on the principles of first-party (people-based) data, brand safe environments and proof that our marketing programs drive business results for our clients. We operate with the ethos of trust and transparency and that media works best when it works in everyone's best interest. At the very root of that, Roundel leverages our on-platform and off-platform solutions to drive business growth for our clients and redefine "value" in the industry by solving core industry challenges vs. copy current industry methods of operation. We are here to drive a key growth initiative for Target and to lead the industry to a better way of operating.

Integrated Go-To-Market (iGTM) is the connective tissue between Roundel, Target, and brand partnersdesigned to deliver cohesive, scalable, and high-performing marketing strategies across Target's most important commercial, seasonal, and pyramid priorities. Within iGTM, the Enterprise Integration team brings these strategies to life by monetizing, commercializing, and activating through Target-owned enterprise channels. As a Manager, Integrated Planning, you will serve as the expert and primary point of contact for your assigned channel (Digital, In-Store, or Video & Events), unlocking opportunities that extend beyond Roundel's existing capabilities.

You'll partner closely with enterprise channel teams, PSG (Partner Solutions Group), and cross-functional iGTM partners to identify, package, and scale high-impact opportunities that connect Target's business priorities with meaningful guest and brand outcomes.

Key Responsibilities

Channel Strategy & Ownership

• Serve as the primary subject matter expert and liaison between iGTM, PSG, and enterprise partners for your assigned channel.
• Develop a deep understanding of your channel's ecosystem, including enterprise priorities, partner expectations, and business impact.
• Create and maintain evergreen materials such as playbooks, one-pagers, and positioning frameworks to drive consistency and clarity across the organization.
• Build and evolve a channel roadmap that aligns with enterprise, seasonal, and pyramid priorities.

Process & Routine Development

Sales Enablement & Partnership

Opportunity Identification & Expansion

Channel Performance & Insights

Core responsibilities of this job are described within this job description. Job duties may change at any time due to business needs.

About you :

This position will operate as a Hybrid / Flex for Your Day work arrangement based on Target's needs. A Hybrid / Flex for Your Day work arrangement means the team member's core role will need to be performed both onsite at the Target HQ MN location the role is assigned to and virtually, depending upon what your role, team and tasks require for that day. Work duties cannot be performed outside of the country of the primary work location, unless otherwise prescribed by Target.

Benefits Eligibility

Please paste this url into your preferred browser to learn about benefits eligibility for this role : https : / / tgt.biz / BenefitsForYou_D

Americans with Disabilities Act (ADA)

In compliance with state and federal laws, Target will make reasonable accommodations for applicants with disabilities. If a reasonable accommodation is needed to participate in the job application or interview process, please reach out to candidate.accommodations@HRHelp.Target.com. Non-accommodation-related requests, such as application follow-ups or technical issues, will not be addressed through this channel.