Real Estate Social Media Marketing Manager

Job Description

OVERVIEW

We are seeking a creative and strategic Social Media & Digital Marketing Manager to lead social-first marketing efforts across a dynamic portfolio of three real estate brands. This role will focus on building systems, empowering local team members, and executing engaging, localized content strategies that reflect each brand's identity.

The ideal candidate is warm, dynamic, highly collaborative, and brand-savvy, able to shift tone, visual style, and messaging with precision. They thrive in teaching moments, whether mentoring junior team members or sharing expertise across departments. A natural team collaborator, they excel at working thoughtfully with agents, staff, and fellow creatives, fostering an environment where empathy, creativity, and leadership bring talented individuals together to do inspired work.

They find energy in helping agents grow their business and take genuine satisfaction in elevating others' skills while contributing to collective creative excellence. This person is personable, approachable, interpersonally skilled, and emotionally intelligent, able to work effectively with varying personality types including agents, staff, and leadership.

This position plays a key role in the Tomlinson Creative Team. They are the social media expert, leading and staying current with industry knowledge. They are both thought leaders and skillful tactical executors.

BRANDS

• Coldwell Banker Tomlinson & Tomlinson Associates (Residential, Commercial, and Global Luxury)
• Tomlinson / Glacier / Big Sky Sotheby's International Realty offices
• Century 21 Waterfront and Century 21 Beutler & Associates (Fine Homes & Estates luxury brand)

OFFICE PRESENCE & COLLABORATION

This position requires intentional in-office presence 2-3 days per week at our offices located throughout North Idaho and the Spokane area. The successful candidate will split their time between productive remote work and collaborative on-site work, allowing for direct coordination with local teams, hands-on content creation, and face-to-face training sessions with agents and staff.

Overnight and day travel may be required approximately 6-8 times per year (WA / ID / MT), with more frequent travel expected during the first 12-18 months of employment. Additional travel may occasionally be necessary for team collaboration, training, or relevant industry and brand conferences.

KEY RESPONSIBILITIES

REQUIREMENTS

EDUCATION

BONUS QUALIFICATIONS

TOOLS & PLATFORMS YOU'LL USE

COMPENSATION & BENEFITS

Application Requirements

To be considered for this position, please submit the following :

Applications without all three components may not be reviewed.

Tomlinson Family of Companies / Northwest Real Estate Brokers is an Equal Opportunity Employer. Reasonable accommodations will be provided to qualified applicants and employees with disabilities upon request.

Benefits are available to employees regularly scheduled to work 30 or more hours per week. This position does not include bonus or incentive compensation beyond the stated hourly wage.

This posting complies with Washington's Equal Pay and Opportunities Act and is open to qualified candidates in both Idaho and Washington.