Senior Associate, Commerce & Retail Media

Senior Associate, Commerce & Retail Media

The Commerce & Retail Media team at Dentsu leads strategy, activation, and optimizations for a large buy-side Retail Media client. We are looking for a detail-oriented, retail mediasavvy professional to join our team supporting a large CPG client with a primary focus on Kroger and Albertsons retail media networks. As a Senior Associate, you will demonstrate the ability to strategize, plan, optimize and report client marketing campaigns across Kroger, Albertsons, and other retail media networks. You will be primarily Digital / Display focused. You will be responsible for media planning, working directly with clients and vendors, reporting, and ensuring the success of multi-channel campaign initiatives. Your responsibilities will include delivering reports, insights, and strategic projects, all while supporting the team in execution and staying within budget.

You will report to the Associate Director, Commerce & Retail Media, and will help manage an associate on the team.

You Will :

Media Planning & Strategy

Develop display and digital media plans across Kroger and Albertsons retail networks, aligning with client objectives and brand priorities.

• Translate client goals into effective media strategies that drive awareness, trial, and sales lift.
• Partner with retailer media representatives to evaluate new opportunities and pilot programs.

Campaign Management & Execution

Oversee end-to-end campaign setup, trafficking, and execution within retail media platforms.

Optimization & Reporting

Monitor campaign pacing, delivery, and performance, making in-flight optimizations to improve ROI.

Collaboration & Communication

Partner with internal and external teams (client service, analytics, creative) to align campaign execution with larger brand strategies.

Qualifications :

The annual salary range for this position is $51,000 -$83,375. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.

Benefits available with this position include :

Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com.

To begin the application process, please click on the "Apply" button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.

Location : New York

Brand : Carat

Time Type : Full time

Contract Type : Permanent

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