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PMG INC is hiring : Media Buyer, Video / Audio LeadNew York, NY in New York

PMG INC is hiring : Media Buyer, Video / Audio LeadNew York, NY in New York

MediabistroNew York, NY, United States
30+ days ago
Job type
  • Full-time
Job description

Media Buyer, Video / Audio Lead

We are PMG

Named Ad Age Best Places to Work for 10 years in a row and Fast Company Best Workplaces for Innovators since 2022, PMG is a global independent marketing services and technology company that seeks to inspire people and brands that anything is possible. Driven by shared success, PMG leverages business strategy and transformation, creative, media, and insightsas well as its proprietary operating system, Allito deliver cutting-edge digital solutions and innovative media strategies.

Our team comprises over 900 employees globally, and our work for ambitious brands like Apple, Nike, Sephora, Experian, Therabody, Best Western Hotels & Resorts, Creed Fragrances, BNY, Intuit, CKE Restaurants, Travelex, and Whole Foods spans 85+ countries.

Who You Will Be Working With

At PMG, our Convergent Video & Audio team is at the forefront of blending traditional and digital media strategies, helping brands create immersive, cross-platform experiences that connect with audiences across TV, streaming, radio, and emerging media channels. We craft high-impact campaigns that seamlessly integrate across multiple touchpoints, ensuring brands reach the right audience, at the right time, with the right messagewhether they're watching, listening, or engaging in new and evolving ways.

You'll work alongside media strategists, creative teams, analytics experts, and top industry vendors, executing campaigns that drive measurable results and fuel brand growth. From optimizing placements and analyzing performance trends to negotiating media buys and developing cutting-edge measurement solutions, you'll play a vital role in shaping how brands maximize their impact in an increasingly fragmented media landscape.

Beyond execution, this role is about pioneering innovation in convergent mediatesting new ad formats, leveraging audience insights, and integrating data-driven strategies that enhance engagement and ROI. You'll have the opportunity to influence full-funnel marketing strategies, ensuring video and audio investments are aligned with broader brand and business objectives.

As a Convergent Video & Audio Lead, if you're passionate about data-driven media, storytelling through audio and video, and redefining the future of advertising, this is the place to make an impact.

What You Will Do

  • Lead the planning and execution of high-impact convergent video and audio campaigns.
  • Develop strategies for optimizing media placements across TV, radio, and digital platforms.
  • Drive collaboration with cross-functional teams, including media, creative, and analytics.
  • Evaluate marketing performance metrics and leverage data-driven insights for decision-making.
  • Manage external partnerships with media vendors and negotiate optimal advertising placements.
  • Contribute to forecasting and budget planning for media campaigns.
  • Identify emerging trends and opportunities in convergent video and audio advertising.
  • Deliver regular updates and actionable insights internally and externally to clients, showcasing campaign results and offering recommendations for improvement.
  • Mentor and support junior team members in their growth of Convergent Video / Audio within the Media and Marketing landscape.
  • The primary focus of this role is the Convergent Video / Audio channel, ensuring excellence in strategy, execution, and performance. However, responsibilities may extend across other media channels as needed to support broader campaign objectives and business priorities.

What You Will Bring

  • 5+ years of experience in Convergent Video & Audio, with a Bachelor's degree or equivalent work experience.
  • Strong expertise in marketing strategy, planning, and analysis, ensuring data-driven media execution and optimization.
  • Proficiency in marketing metrics, using insights to refine convergent video and audio campaigns.
  • Experience in media planning & buying, ensuring effective execution across digital and traditional platforms.
  • Familiarity with convergent video and audio platforms, optimizing multi-channel advertising strategies.
  • Knowledge of geofencing, Nielsen DMAs, and cross-screen measurement tools like Vivvix, VideoAmp, and EDO to enhance targeting and effectiveness.
  • Hands-on experience with digital and traditional ad platforms, including Innovid and iSpot, to track and optimize media performance.
  • A commitment to curiosity and adaptability as a Continual Learner, staying at the forefront of media innovation while prioritizing client success with a Customer-Focused mindset that seeks opportunities to deliver meaningful value.
  • A dedication to People-Focused leadership, fostering collaboration, innovation, and professional growth by leading by example and nurturing strong relationships that empower others to excel.
  • What We Offer

  • Professional Development : Take advantage of our learning and development programs, mentorship opportunities, and career advancement support.
  • Generous Time Off : Enjoy generous paid time off and holiday allowances to recharge and spend time with loved ones.
  • Parental Leave : We provide paid parental leave to support your family during important life events.
  • Retirement & Pension Plans : Plan for your future with competitive retirement or pension programs, including contribution matching.
  • Fertility and Family Support : Access fertility benefits for all team members and their spouses.
  • Healthcare : Coverage and support for everyday medical expenses and routine care, tailored by geography.
  • Pet Insurance : Protect your pet's health and your finances.
  • Lifestyle Spending Accounts : Enjoy 100% company-funded accounts to promote healthy habits and well-being.
  • Commuter Benefits : Access support for travel and commuting needs, where available.
  • Annual Bonus : All employees are eligible for an annual bonus.
  • Volunteering Opportunities : Receive 8 give-back hours to volunteer in your local communities.
  • AI Enterprise License : Access AI Enterprise accounts and participate in weekly AI training sessions to empower and ensure AI safety.
  • Benefits vary by country, location, and geography to reflect local laws, norms, and expectations.

    What Sets Us Apart

    Being part of PMG means joining a company culture that's unmatched in digital. We're dedicated to working hard to serve our employees and clients, delivering value, results, and innovationwhich often requires true grit and agility. We believe in taking care of ourselves and each other to continuously improve in every way.

    In alignment with our core values to be inclusive and always change for the better, PMG is committed to creating a more diverse and inclusive culture, and we are proud to be an equal opportunity employer. We believe that we only change for the better by bringing diverse perspectives to our company. PMG recruits, employs, trains, compensates, and promotes regardless of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

    In Summary : PMG is a global independent marketing services and technology company that seeks to inspire people and brands that anything is possible . PMG's Convergent Video & Audio team is at the forefront of blending traditional and digital media strategies, helping brands create immersive, cross-platform experiences that connect with audiences .

    En Español : PMG es una empresa independiente de servicios y tecnología de marketing global que busca inspirar a las personas y marcas que cualquier cosa es posible. Impulsada por el éxito compartido, PMG aprovecha la estrategia comercial y transformación, creatividad, medios y conocimientos así como su sistema operativo propietario, Allito ofrece soluciones digitales de vanguardia y estrategias mediáticas innovadoras. Nuestro equipo comprende más de 900 empleados en todo el mundo, y nuestro trabajo para marcas ambiciosas como Apple, Nike, Sephora, Experian, Therabody, Western Hotels & Resorts, Creed Frances, BNY, Intuit, CKE Restaurants, Foods y Who's Convergents desarrollan campañas creativas tradicionales e interactivas en 85+ países. Desde optimizar las colocaciones y analizar tendencias de rendimiento hasta negociar compras de medios y desarrollar soluciones de medición de vanguardia, jugará un papel vital en la configuración de cómo las marcas maximizan su impacto en un panorama multimedia cada vez más fragmentado. Más allá de la ejecución, este rol es sobre innovar como pionero en los nuevos formatos publicitarios convergentes, aprovechar el conocimiento de la audiencia e integrar estrategias basadas en datos que mejoran el compromiso y el ROI. Tendrá la oportunidad de influir en estrategia de marketing de funcionamiento completo, asegurándose de que las inversiones de video y audio se alineen con objetivos de marca y negocio más amplios. Proporcionar actualizaciones y conocimientos actuales regulares a los clientes tanto internamente como externamente, mostrando resultados de la campaña y ofreciendo recomendaciones para mejoras. Mentorar y apoyar a miembros del equipo junior en su crecimiento de Convergent Video / Audio dentro del panorama de medios y marketing. El enfoque principal de esta función es el canal convergent Video / Audio, asegurando excelencia en estrategia, ejecución y rendimiento. Sin embargo, las responsabilidades pueden extenderse a través de otros canales de comunicación según sea necesario para respaldar objetivos más amplios de campañas y prioridades comerciales. Lo que usted traerá 5+ años de experiencia en Convergent video & audio, con una licenciatura o experiencia laboral. Fuerte experiencia en estrategias de marketing, planificación y análisis, garantizando la ejecución y optimización de medios basados en datos. Compromiso con la curiosidad y adaptabilidad como aprendiz continuo, manteniéndose a la vanguardia de la innovación mediática al tiempo que prioriza el éxito del cliente con una mentalidad centrada en el cliente que busca oportunidades para ofrecer valor significativo. Una dedicación al liderazgo centrado en las personas, fomentando la colaboración, la innovación y el crecimiento profesional liderando por ejemplo y cultivando relaciones sólidas que permitan a otros sobresalir. Lo que ofrecemos Desarrollo profesional : Aproveche nuestros programas de aprendizaje y desarrollo, oportunidades de tutoría y apoyo para avanzar en su carrera. Tiempo libre generoso Disfrute de generosos días libres médicos pagados y vacaciones para recargarse y pasar tiempo con sus seres queridos. Oportunidades de voluntariado : Reciba 8 horas de devolución para ser voluntario en sus comunidades locales. Licencia de empresa AI : Acceda a cuentas de IA Enterprise y participa en sesiones semanales de capacitación AI para empoderar y garantizar la seguridad de la IA. Los beneficios varían según el país, ubicación y geografía para reflejar las leyes, normas y expectativas locales. Lo que nos separa Al formar parte de PMG significa unirse a una cultura corporativa sin igual en lo digital. Estamos dedicados a trabajar duro para servir a nuestros empleados y clientes, entregando valor, resultados e innovaciónque requiere gran firmeza y agilidad. Creemos en cuidarnos a nosotros mismos y a los demás para mejorar continuamente en todos los sentidos. En consonancia con nuestros valores para ser inclusivos y siempre cambiar hacia mejor, PMG se compromete a crear una cultura más diversa y genética, y estamos comprometidos a ser un empleador.

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    Media Buyer • New York, NY, United States

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