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Sales Development Representative

Sales Development Representative

Waites Sensor Technologies, Inc.Cincinnati, OH, US
1 day ago
Job type
  • Full-time
Job description

Job Description

Job Description

Description : Sales Development Representative What we are : Fun, fast-paced, client-focused, people-centric, inviting, flexible, and rapidly growing. What we are not : Overly structured, uncompromising, disengaged, or disconnected.

We are looking for a strategic and research-driven Sales Development Representative (SDR) to join our go-to-market team. In this role, you’ll qualify and engage inbound opportunities from marketing campaigns, webinars, content syndication, and paid channels while also driving outbound account development by mapping enterprise accounts, engaging multiple stakeholders, and creating net-new opportunities across high-value industries. As part of the marketing team, you will partner closely with Sales to create pipeline, accelerate enterprise deals, and help position Waites as the trusted partner for predictive maintenance. The work we do is categorically awesome, and we are seeking the right fit based on experience and culture. If you enjoy researching accounts, sparking conversations, and building the foundation for high-impact deals—while working with cutting-edge technology and great people—this role might be a great fit for you!

Company Description We are a leading provider of wireless, mesh-networked, "Internet of Things" (IoT) sensors for industrial environments. Our cost-effective, plug-and-play products empower plants of all sizes to conduct predictive and preventative maintenance on mission-critical and secondary equipment in order to maximize uptime. (I.e. We help with things like getting your Prime packages to you faster!)

Reports to : Marketing Operations Manager

Location : Must live in Cincinnati metro area (or be willing to relocate)

Onsite Requirements : Onsite, remote flexibility as needed

Travel : Occasional travel to trade shows and conferences

Work Authorization : Must be authorized to work in the U.S.

  • Sponsorship is not available at this time

Exemption Status : exempt

Job Description

This position will give you the opportunity to support :

Inbound Lead Qualification & Nurture

  • Respond promptly to inbound leads from campaigns, events, and the website.
  • Qualify MQLs into sales-ready opportunities based on ICP, role, and business pain.
  • Manage nurture sequences for early-stage leads until they’re ready for AE handoff.
  • Document all inbound engagement in Salesforce / HubSpot with clean data.
  • Move individual inbound leads (MQLs) into account-level opportunities (MQAs) by researching target companies, mapping buying groups, and engaging additional stake
  • Ensure that every inbound lead is developed into a full account view with multiple engaged contacts before handoff to sales.
  • Outbound Account Research & Engagement

  • Identify and map stakeholders across complex industrial accounts.
  • Track organizational changes, trigger events, and industry news to inform outreach.
  • Multi-thread outreach across decision-makers and influencers in target accounts.
  • Personalize engagement using Waites’ case studies, thought leadership, and insights.
  • Campaign & Event Follow-Up

  • Partner with Marketing to follow up on webinar attendees, syndication leads, and trade show contacts.
  • Prioritize accounts showing account-level engagement (MQAs).
  • Pipeline Development & Handoff

  • Convert inbound MQLs and outbound outreach into qualified opportunities.
  • Transition opportunities to AEs with context, relationship maps, and engagement history.
  • Support AE account plans with insights gathered during SDR prospecting.
  • Carry out additional responsibilities as needed to support business objectives
  • Requirements :

    Qualifications & Requirements :

  • 1–3 years in sales development, business development, or customer-facing roles (B2B / enterprise preferred).
  • Strong communication skills for handling both inbound qualification and outbound engagement.
  • Analytical and research-driven mindset; comfortable mapping large accounts.
  • Experience with CRM systems (Salesforce, HubSpot), and other prospecting tools (LI Navigator, ZoomInfo, Seamless, apollo etc.)
  • Ability to engage technical and executive stakeholders confidently.
  • Collaborative approach; motivated by both individual and team success.
  • The ability to demonstrate exceptional communication and collaboration skills with a strong focus on delivering a customer-delight experience in every interaction.
  • Culture Fit Requirements :

  • High intellect and strong analytical skills
  • Innovative and driven to constantly improve
  • Non-bureaucratic, flexible, and able to thrive in a fast-moving environment
  • Positive energy and attitude towards people and problem-solving
  • Demonstrates a balance of humility, strong work ethic, and interpersonal savvy ("Humble, Hungry, and Smart") in approach to teamwork and problem-solving.
  • A genuine human.
  • Demonstrates a “Can Do” mentality.
  • Why Waites?

    At Waites, we offer an attractive base salary with a strong history of profit sharing. We are intensely customer-focused, with a culture that encourages hard work, fun, and mutual success. As we continue to grow, there will be many opportunities for professional advancement and development. If you are a talented sales and marketing professional looking for an exciting new challenge, please apply!

    Learn more about who we are and what we do by checking out our website at www.waites.net.

    WST is an Equal Opportunity Employer.

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