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Senior Manager, ABM Marketing
Senior Manager, ABM MarketingVirtualVocations • Racine, Wisconsin, United States
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Senior Manager, ABM Marketing

Senior Manager, ABM Marketing

VirtualVocations • Racine, Wisconsin, United States
16 days ago
Job type
  • Full-time
Job description

A company is looking for a Senior Manager, ABM (Demand Generation) AI Security.

Key Responsibilities :

Develop and execute a comprehensive ABM strategy targeting Fortune 500 and Global 2000 enterprises

Manage and optimize the ABM technology stack, integrating various tools for seamless account experiences

Create account segmentation models and execute multi-channel ABM campaigns to engage buying committees

Qualifications :

6+ years of B2B marketing experience with 3+ years in account-based marketing

Proven success in building ABM programs that drive pipeline acceleration and revenue growth

Hands-on experience with ABM technology platforms and data analytics tools

Strong analytical skills in account scoring and multi-touch attribution modeling

Experience in cybersecurity, AI / ML, or related enterprise technology markets preferred

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Senior Marketing Manager • Racine, Wisconsin, United States

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