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Abacus Service Corporation
Marketing Analyst/Specialist-IIIAbacus Service Corporation • San Francisco, CA, United States
Marketing Analyst/Specialist-III

Marketing Analyst/Specialist-III

Abacus Service Corporation • San Francisco, CA, United States
Hace más de 30 días
Tipo de contrato
  • A tiempo completo
Descripción del trabajo

Marketing Analyst/Specialist-III

The DoorDash Marketing Operations team's mission is to efficiently deliver high quality, relevant communications that meet the needs of our audiences, globally. To accomplish this mission, we're building a team of technical CRM experts who build, QA, and launch marketing campaigns designed by our Ads Marketing Lifecycle partners. This team is goaled on high quality campaign delivery and operational efficiency so that each campaign reaches the correct audience on-time with excellent craft.

About the Role

Focusing on Ads Marketing Campaign Operations, you will be responsible for building, testing and launching retention marketing campaigns designed by our Marketing Lifecycle partners. You will partner closely with the Lifecycle Marketing team and key stakeholders across the Ads and Promotions business to ensure each campaign has completed all required steps prior to launch, and is delivered on time to the DoorDash Merchant audience, with high quality and excellent craft. You will be responsible for the high quality campaign delivery rate and production efficiency of each campaign launch.

You're excited about this opportunity because you will...

Campaign Strategy & Execution

Build, launch, and optimize retention marketing campaigns across email, push notifications, in-app messaging, and other surfaces using Iterable and internal marketing platforms. Includes owning the QA review process, collaborating with designers and copywriters, building target audience segments and capturing feedback from multiple stakeholders.

Operational Efficiency

Develop scalable workflows, processes, and best practices to ensure campaigns are launched with high quality and minimal errors.

Cross-functional Collaboration

Partner with teams such as Lifecycle, Ads Marketing, Martech, Data Science, Product, Engineering, and Design to align on campaign goals, audience segmentation, and creative execution.

Performance Analysis

Monitor and analyze campaign performance, providing insights and recommendations to improve quality, craft and efficiency for future initiatives.

Stakeholder Management

Act as the primary point of contact for Campaign Operations for your Ads Marketing Lifecycle partners, ensuring alignment with company goals and priorities.

Tool Expertise

Leverage Iterable and internal marketing platforms to implement sophisticated campaigns, including automation, dynamic content, and A/B testing.

We're excited about you because...

Experience

2-3 years of experience in B2B Retention Marketing, Email Marketing, CRM Operations, or Lifecycle Marketing.

Technical Proficiency

Hands-on experience with Iterable is preferred. Familiarity with ESP/marketing automation tools is required as a minimum.

Operational Excellence

Strong attention to detail, organizational skills, and the ability to manage multiple projects simultaneously.

Analytical Mindset

Ability to interpret data and analytics to inform decisions and optimize campaign development and quality.

Collaborative Approach

Excellent interpersonal and communication skills to work effectively with cross-functional teams and stakeholders

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Marketing Analyst/Specialist-III • San Francisco, CA, United States

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