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Digital marketing Jobs in Worcester ma

Last updated: 6 hours ago
  • Promoted
Digital Marketing Associate

Digital Marketing Associate

Solmetex IncNorthborough, MA, US
Full-time
Show moreLast updated: 2 days ago
  • Promoted
Digital Transformation Project Manager

Digital Transformation Project Manager

Delphi-US, LLC - Peacemakers in the Talent WarMA, United States
Full-time
Show moreLast updated: 7 days ago
  • Promoted
Digital Product Owner (REMOTE OR MA BASED)

Digital Product Owner (REMOTE OR MA BASED)

Hanover Insurance CompanyWorcester, Massachusetts, US
Remote
Full-time
Show moreLast updated: 30+ days ago

Show moreLast updated: 30+ days ago
Online Digital Assistant

Online Digital Assistant

Adventure AwaitsMA, US
Quick Apply
Show moreLast updated: 30+ days ago
Marketing Analyst

Marketing Analyst

AMP AgencyUS, MA, US
$75,000.00 yearly
Full-time
Show moreLast updated: 30+ days ago
  • Promoted
  • New!
Direct Marketing Associate - Northborough

Direct Marketing Associate - Northborough

Renewal by AndersenNorthborough, MA, United States
$20.00 hourly
Full-time
Show moreLast updated: 6 hours ago
UI Designer - Digital / Web

UI Designer - Digital / Web

AgilentMA, US
Remote
Full-time
Show moreLast updated: 2 days ago

Show moreLast updated: 30+ days ago
Product Marketing Manager

Product Marketing Manager

Schneider ElectricMassachusetts, MA, US
Show moreLast updated: 30+ days ago
Digital Product Manager

Digital Product Manager

Highmark HealthMA, Working at Home, Massachusetts
$146,000.00 yearly
Full-time
Show moreLast updated: 30+ days ago
Marketing Associate

Marketing Associate

Amour MarketingWorcester, MA, US
Quick Apply
Show moreLast updated: 3 days ago
  • Promoted
Digital Marketing Specialist

Digital Marketing Specialist

VirtualVocationsWorcester, Massachusetts, United States
Full-time
Show moreLast updated: 3 days ago
  • Promoted
  • New!
Digital Marketing Specialist

Digital Marketing Specialist

TRIUMPH LEASING CORP.BERLIN, MA, US
Permanent
Show moreLast updated: 17 hours ago
Digital Marketing Project Manager - REMOTE

Digital Marketing Project Manager - REMOTE

OHO InteractiveRemote, Remote, Massachusetts
Remote
Show moreLast updated: 30+ days ago
Digital Product Development - Course Developer ...

Digital Product Development - Course Developer ...

Clark UniversityWorcester, MA
Show moreLast updated: 30+ days ago
  • Promoted
Director, Product Marketing

Director, Product Marketing

Cell Signaling Technology, Inc., MA, United States
Full-time
Show moreLast updated: 3 days ago
  • Promoted
Digital Banking Analyst

Digital Banking Analyst

Webster FiveAuburn, MA, United States
Show moreLast updated: 30+ days ago
Digital Marketing Associate

Digital Marketing Associate

Solmetex IncNorthborough, MA, US
2 days ago
Job type
  • Full-time
Job description

Job Description

Job Description

SUMMARY

The Digital Marketing Associate will play a pivotal role in our company’s integrated marketing team. Reporting to the Director of Digital Marketing, this position will be responsible for driving brand awareness, qualified leads, and revenue through social media (paid, organic, and influencer) and digital content marketing (blog, SEO, email, webmaster tools / search console). Working cross-functionally across all Solmetex brands, this person will create, execute, and report on digital marketing campaigns in collaboration with multiple brand / product marketing teams.

ESSENTIAL DUTIESDigital Marketing Responsibilities

  • Develop and execute digital marketing communications in partnership with marketing leaders and / or agency; own overall social media marketing performance, metrics and reporting.
  • Assist with the creation and execution of campaigns and programs that drive awareness, leads, conversion, and loyalty / repeat purchase among existing users.
  • Support the development and management of digital content for digital platforms, building from core Brand communications platforms and in collaboration with agency and brand Leaders.
  • Advise leader of company website Solmetex.com and Brand Leaders on website search engine optimization and content creation & distribution best practices.

Marketing Automation Platform

  • Support the Digital team by becoming an expert at our Hubspot marketing automation tool. Leverage this tool to help send email campaigns, develop digital creative and schedule social posts.
  • Monitor responses from marketing email channel
  • Analysis & Reporting

  • Measure, monitor, optimize and report on social & content-based campaigns, deriving insights that lead to actionable outcomes.
  • Propose A / B testing strategies and execute and report on marketing tests.
  • Social Advertising & Influencer Campaigns

  • Solmetex is expanding our social media presence to include paid advertising campaigns. Must have experience with paid ads on Facebook, Instagram, and YouTube.
  • Work with existing dental influencers and build relationships with new influencers to spread our brand message and product awareness.
  • Support

  • This role will work closely to support the Director of Digital Marketing to execute on digital campaigns. The Director is accountable for marketing data, email marketing and Paid Search & Display Channels.
  • Graphic design support is available as well as video editing and production support by agency.
  • Agency will also support in management of Paid Search and Display / Programmatic advertising.
  • KNOWLEDGE, SKILLS, AND ABILITIES

  • Depth of understanding of the healthcare professional and how purchase decisions are made in a sole-proprietor businesses and group practice organizations' healthcare models.
  • Problem-solver with ability to find creative solutions.
  • Strategic thinking, issue framing and analytical problem-solving skills.
  • Collaborative work style with strong interpersonal skills to perform effectively within a small marketing team that operates in a matrix structure that includes overlapping accountabilities.
  • Ability to manage multiple projects, with accountability to peers, in a fast paced, collaborative environment.
  • Ability to influence without authority, listen well, and flex to different styles and personalities.
  • Strong communication skills, oral and written, are absolutely essential.
  • Proficient in Facebook and Instagram advertising platforms, best practices for creating compelling communications, and knowledge of reporting KPIs against benchmarks.
  • QUALIFICATIONS / REQUIREMENTS

  • Bachelor’s degree in marketing, digital technologies communications, or equivalent years experience.
  • 3-5+ years’ experience in digital marketing roles
  • Hands on experience with SEO / SEM, Google Analytics / Tag Manager and Marketing Automation (email) software.
  • WordPress, Hubspot and Microsoft Dynamics 365 experience a plus!
  • Experienced in running Facebook and Instagram advertising platforms, and prepared with examples to share of successful Social Media campaigns
  • Content Writing and Development experience required
  • Dental or medical device experience strongly preferred
  • WORKING CONDITIONS

    The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

  • Indoor / Office situation; Individual’s daily routine will consist mostly of office work requiring light physical activity. Prolonged periods of sitting at a desk and working on the computer.
  • Lifting equipment up to 15 lbs. alone.
  • Who We Are

    The Solmetex family of brands represents a system of solutions to manage the water in, through, and out of the practice. Working together, these solutions maintain water quality, safety and compliance for the dental practice.

    In 1999, Solmetex designed the Hg5 Amalgam Separator which quickly became the gold standard in amalgam separation. These chemistries provided the healthcare and life science industries with simple and effective solutions that prevent toxic emission into the environment.

    Today, Solmetex is the only provider of a complete, end-to-end system of water solutions in the dental office. Solmetex has acquired additional dental solution partners to expand our portfolio of advanced dental and environmentally efficient solutions. Solmetex is proud to be the industry leader and manufacturer of the NXT Hg5® series of Amalgam Separators and will look to continuously develop our several product lines through US-FDA, EPA, NSF, and EU-MDR regulation.

    Join us as we pave the way for better treatment aimed towards safer patients, safer water, and a safer environment.

    Solmetex provides benefits such as competitive salary, medical, dental, vision, company paid Life insurance & LTD, 401k retirement plan with Safe Harbor matching along with paid vacation, sick time, and holidays.

    No relocation or sponsorship assistance available. This is a full time onsite position with hybrid ability 2x per week.