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Product Marketing Director, Oracle

Product Marketing Director, Oracle

Rimini StreetBirmingham, AL, US
1 day ago
Job type
  • Full-time
Job description

Product Marketing Director, Oracle

Rimini Street is looking for a passionate, experienced customer-centric Product Marketer who will help propel and advance our growing product and services portfolio. This Product Marketer is responsible for defining how we go to market, creating key sales plays and related content and messaging, campaign strategies, sales tools, product launch, and sales enablement content all in support of developing world-class product strategy and go-to-market plans and its related execution. You will work cross-functionally to support marketing campaigns, awareness-building, new product releases, and support sales in positioning and selling our products and services across multiple personas. You are the product spokesperson who will work in tandem with Sales Enablement to define and optimize the sales process to ensure we are delivering the right message, to the right audience and the right time. This is a perfect role for someone who is fast-paced and wants to be a key contributor to a passionate Product Marketing department focused on bringing incredible value to businesses while at the same time disrupting the software support and services industry.

Essential Duties & Responsibilities

  • Develop and own go-to-market for Oracle applications (E-Business Suite, JD Edwards, Siebel) and Oracle database
  • Define and build key sales motions and sales plays to take specific products, services, and solutions to market.
  • Build differentiated product value propositions, positioning, and messaging specific to Oracle applications and databases.
  • Understand customer segmentation, targeted industries, and market trends.
  • Define buyer personas and buyer journeys with the ability to articulate and apply them across all sales tools, sales triggers, and marketing content.
  • Communicate the product and / or service value proposition to all internal stakeholders.
  • Develop content for sales collateral and tools to support the sales cycle (i.e. sales playbook, motions, and pitches)
  • Collaborate with product teams on product strategy and positioning to support, product launches and releases.
  • Create and update key compelling use cases based on client interviews and engagements to illustrate the value delivered to our clients.
  • Conduct core research on competitors, relevant market trends, distill customer requirements, and emerging customer use cases.
  • Partner with Demand Generation, Awareness, Creative, and Content Strategy teams.
  • Work across all functions and teams to ensure the right content and programs are developed and successfully delivered producing measurable results.
  • Act as an SME across the organization to support thought leadership and market positioning.
  • Champion voice of the client by capturing CX insights about our clients' requirements through direct and indirect client outreach
  • Collaborate with Partners to build new market differentiators that streamline, scale, and increase the efficacy of our marketing activities

Education

  • BS / BA degree required
  • Location

  • Remote - U.S.
  • Experience

  • Minimum of 6+ years experience of B2B software or SaaS product marketing experience
  • Product Marketing experience and background across Oracle Technologies : OCI, OCA, Database, middleware, enterprise applications and security
  • Demonstrated strategic thinker with hands-on execution in creating a marketing strategy, go-to-market plans, messaging hierarchy, personas, and foundational product and / or service marketing content.
  • Prior in-depth experience with enterprise software and technology support and maintenance or application managed services
  • Highly proficient in developing client go-to-market strategies (solution and services definition, packaging, and positioning) for leading technology, services, or software companies is required.
  • Experienced working with sales leadership and field sales to support, to enhance the overall sales process and increase the sales team proficiency levels.
  • Proven track record of successfully launching, managing and growing revenue of commercial software products and / or services
  • Skills

  • Demonstrated track record of working across multiple teams, improving the effectiveness of sales professionals, and developing successful go-to-market strategies.
  • Excellent oral / public speaking and written communication skills with the ability to simplify complex information and concepts across a variety of audiences.
  • Demonstrated success in leading cross-functional product launches, sales enablement, and end-to-end development and execution of supporting marketing strategies.
  • Strong project management and time management skills
  • Excellent problem-solving skills
  • Why Rimini Street?

    Rimini Street is an affirmative action-equal opportunity employer and complies with all applicable Federal, State, and Local Laws regarding recruitment and hiring.

    Qualified applicants are considered for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, citizenship status, disability, protected veteran status, or any other category protected by applicable Federal, State, or Local laws. Rimini Street Inc. offers a comprehensive compensation and benefits package to employees.

    Compensation is based on role, location, and level of applicable experience.

    Rimini's target pay for each position is available upon request during the applicant's Interview process.

    The general salary range for this type of role is 146k - 183k depending on skills and experience.

    Benefits for US employees include :

  • Medical, Dental, and Vision insurance
  • Disability insurance
  • Paid Parental Leave
  • 401(k) program
  • Generous Paid time off (PTO)
  • We are looking for talented, passionate people to help us build our future at Rimini Street. We hire only the best, the most extraordinary professionals and provide compensation, bonuses, and benefits to match the skills of our top-performing team members. Do you thrive in a fast-paced environment, enjoy growing together, and get excited about learning new skills? Are you looking for an opportunity to make a true impact as part of a team of extraordinary professionals? This is the place for you.

    Our work is challenging and meaningful. We start and end each day with a sense of achievement and purpose guided by our core values, the Four Cs :

    Company

  • We dream big and innovate boldly.
  • Colleagues

  • We work with extraordinary people who create a culture of mutual respect and collaboration.
  • Clients

  • We relentlessly pursue solutions that help clients achieve their goals. Our unmatched client care is rooted in our passion for exceptional service.
  • Community

  • We believe in leaving the world a better place than we found it. With the Rimini Street Foundation, we've made positive impacts in six continents for over 425 charities.
  • Accelerating Company Growth

  • Nasdaq-listed under ticker symbol since October 2017
  • Over 5,800 signed contracts to date, including Fortune 500 and Global 100 companies
  • Over 2,000 team members in 23 countries
  • US and international recognition for industry leadership and philanthropic efforts.
  • Rimini Street is committed to creating a diverse and inclusive environment and is proud to be an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to age, race, color, religion, national origin, sexual orientation, gender or gender identity, disability, protected veteran status, or any other characteristic protected by law.

    To learn more about how Rimini Street is redefining the enterprise software support industry, visit

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