Marketing Manager
ABOUT THREE SIX ZERO :
Three Six Zero is a global management and entertainment company at the forefront of music, film, television, digital content, and Web3.
Three Six Zero Recordings is a British / American independent record label distributed by gamma. Founded in 2014 by music veteran Mark Gillespie, the label is currently headed up creatively by its President, Pete Tong MBE and GM, Nick Dearmun.
THE ROLE :
Three Six Zero Recordings is looking for an LA-based Marketing Manager to create, implement, and manage marketing strategies for the label's releases.
This role reports to the General Manager.
RESPONSIBILITIES :
- Manage a project from inception to release
- Oversee social media campaigns and strategies that resonate within the music sphere
- and relevant digital spaces
- Manage external teams of creatives, social media managers, and a variety of vendors
- and third party agencies
- Maintain strong relationships with external partners including DSPs, social platforms,
- brands, influencer and ad agencies to help grow artists careers
- Prepare and distribute regular status report and project recaps on deadline
- Analyze and communicate competition strategies as well as digital marketing trends
- Support international affiliates to ensure the timely delivery of all assets and tools to
- successfully develop artist brands internationally
- General problem solving for international affiliates for all aspects of releases entailing
- communication with Legal, Supply Chain, Digital, Sales, Licensing, etc
- Monitoring your projects and provide regular updates to the team as needed
QUALIFICATIONS :
- 5+ years experience in marketing or a comparable role in the music industry
- Passionate music fan with vast knowledge of the digital and social landscape
- Deep understanding of music streaming platforms (Spotify, Apple Music, YouTube,
- Amazon Music, Deezer, Pandora, etc.)
- Established network of relevant contacts within the music and cultural digital
- communities
- Social Media Savvy- Demonstrated knowledge of and professional experience with
- social platforms such as TikTok, Facebook, YouTube, X, Instagram, and Snapchat
- Experience in social media content deployment, including copy writing / editing, image
- editing / optimizing and scheduling / optimizing posts for best performance
- Knowledgeable in best practices of campaign development to optimize efficiency and
- quality of campaigns across all channels (email, web, social)
- Creative self-starter with the ability to multi-task and thrive in a fast-paced environment
- Outstanding attention to organization and detail
- Strong interpersonal skills as well as excellent written and verbal communication skills
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