Marketing Manager, Large Markets (Retention)

Are you experienced in creating and implementing marketing plans for business growth?

Are you a results-oriented marketing strategist who enjoys driving sales growth?

About our Team

LexisNexis Legal & Professional, which serves customers in more than 150 countries with 11,300 employees worldwide, is part of RELX, a global provider of information-based analytics and decision tools for professional and business customers.

About the Role

The Marketing Manager for Large Markets will be responsible for creating campaigns to increase product usage among existing customers.

Collaboration with sales and product marketing teams is crucial to developing engaging strategies and messaging. The role involves crafting content-rich campaigns that demonstrate the relevance of LexisNexis® to legal professionals' daily work through various mediums.

The ideal candidate should be an experienced content marketer with knowledge of the legal industry.

Responsibilities

Building integrated marketing campaigns to drive product usage among existing customers.

Leading thought leadership content creation and refining product marketing materials for all large market campaigns.

Managing the creation and distribution of marketing collateral and promotional items.

Communicating campaign strategies and implementation plans to sales teams.

Collaborating with sales teams to ensure content and messaging connect with customers.

Gathering customer testimonials for all large market campaigns.

Requirements

Possess a bachelor's with a marketing, advertising, or business focus. Having a Juris Doctorate is advantageous.

Demonstrate project management experience, Six Sigma qualifications are advantageous.

Be proficient in video, Canva, PowerPoint, and PDF content creation.

Possess a deep understanding of Salesforce, Pardot, project management tools, and ABM.

Have excellent written and verbal communication skills for creating compelling marketing content.

Be able to analyze data and make data-driven decisions.

Work in a way that works for you

We promote a healthy work / life balance across the organization. We offer an appealing working prospect for our people. With numerous well-being initiatives, shared parental leave, study assistance, and sabbaticals, we will help you meet your immediate responsibilities and your long-term goals.

Working flexible hours - flexing the times when you work in the day to help you fit everything in and work when you are the most productive

Working for you

We know that your well-being and happiness are key to a long and successful career. These are some of the benefits we are delighted to offer :

Health Benefits : Comprehensive, multi-carrier program for medical, dental and vision benefits

Retirement Benefits : 401(k) with match and an Employee Share Purchase Plan

Wellbeing : Wellness platform with incentives, Headspace app subscription, Employee Assistance and Time-off Programs

Short-and-Long Term Disability, Life and Accidental Death Insurance, Critical Illness, and Hospital Indemnity

Family Benefits, including bonding and family care leaves, adoption, and surrogacy benefits

Health Savings, Health Care, Dependent Care and Commuter Spending Accounts

Up to two days of paid leave each to participate in Employee Resource Groups and to volunteer with your charity of choice

About the Business

LexisNexis Legal & Professional® provides legal, regulatory, and business information and analytics that help customers increase their productivity, improve decision-making, achieve better outcomes, and advance the rule of law around the world.

As a digital pioneer, the company was the first to bring legal and business information online with its Lexis® and Nexis® services.

Salary Range

To be added when data can be disclosed