Retention Marketing Manager

Who We Are

SportRx is a dynamic and innovative company dedicated to helping people see better. Our customers-and the brands we partner with like Nike, Oakley, and Ray-Ban-love SportRx because of our unparalleled pre- and post-purchase service. We take customer satisfaction so seriously that saying "no" to a customer requires a supervisor's approval.

The Opportunity

We're seeking a Retention Marketing Manager to elevate customer engagement, drive growth, and strengthen retention through strategic, data-driven marketing communications. This is a hybrid position based in San Diego, CA, working on-site three days per week and reporting to the Vice President of Ecommerce & Marketing.

Position Summary

The Retention Marketing Manager will plan, create, and execute marketing campaigns across email, SMS, and loyalty / retention programs to increase engagement, reactivation, and Customer Lifetime Value (CLV). Using first-party customer data, you will build segmented campaigns and automated workflows, blending content creation, data analysis, and optimization to guide customers through every stage of the journey.

Key Responsibilities

• Develop and execute engaging email and SMS campaigns that support customer loyalty and business objectives
• Segment and analyze first-party customer data to create personalized experiences and automated journeys
• Own traffic, order, and conversion goals for email, SMS, and retention campaigns
• Build and maintain an annual lifecycle marketing calendar, including promotions, launches, and loyalty initiatives
• Create and manage an A / B testing roadmap to optimize messaging, design, and timing
• Collaborate with designers to produce compelling templates and write high-impact copy
• Grow and integrate loyalty and referral programs into ongoing communications
• Monitor and report on campaign performance, delivering actionable insights and monthly updates
• Coordinate SMS communications with outside agencies and manage customer responses
• Stay current with email marketing trends, compliance requirements, and emerging best practices

Qualifications

What We Offer

Apply Today

If you're ready to bring your expertise to a team that values innovation, creativity, and exceptional customer experiences, apply today to join our San Diego team and help us delight customers while driving meaningful business results.