Social Media / Influencer Marketing Manager

Description

Position at Jacoby & Meyers

Social Media / Influencer Marketing Manager Job Description

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Jacoby & Meyers is the nation's preeminent law firm protecting consumers since 1972. We are currently seeking a smart and determined Digital Advertising & Social Media Marketing Manager to join our growing team. At Jacoby and Meyers, every single employee gets to make an impact. Our values guide the way we work with each other. It's a culture where you have the freedom to experiment and push your talents as far as they can go.

Job Title :

Social Media / Influencer Marketing Manager

Pay Range : $70,000 - $135,000

Type of Position : Full Time

Location : Hybrid

Job Description :

Under direction of the Brand Marketing Director, the Social Media / Influencer Marketing Manager is responsible for managing social media presence and engagement strategy for the firms in our portfolio, handle strategy for owned channels, social media calendar / cadence, and content production to ensure alignment with brand & messaging strategy.

Core duties and responsibilities include the following. Other duties may be assigned.

Manage all social media platforms, functions and activities; from channel strategy and content development to video production and designing / writing posts

Develop the firms content and influencer strategy and implement via relevant content that can be leveraged across multiple channels

Develop a content calendar for social and digital marketing activities, including planning, production and posting schedules

Work collaboratively with internal stakeholders as well as external partners to ensure consistency in strategy, tone and message, as well as adherence to brand guidelines

Oversee social reporting, working closely with data science and channel partners to develop KPIs, metrics, analytics, reporting and optimization strategy

Track monthly KPIs including Engagement rates, reach, sentiment, and brand awareness (e.g., mentions, hashtag performance, impressions).

Use social listening tools and sentiment analysis to monitor brand mentions, influencer impact on brand perception, and any audience feedback.

Champion new ideas and push for innovation to break through the competitive landscape, while maintaining expertise on the latest digital marketing trends and best practices

Qualifications : Very well organized

Good follow-up and follow through

Bilingual (Spanish)

Strong communication skills

Project management and managerial skills

Ability to analyze metrics, reports, and trends regarding consumers

Hands-on experience with social media marketing platforms

Solid knowledge of online marketing tools and best practices

Excellent interpersonal skills, with the ability to collaborate with other departments

Education and / or Experience :

Bachelor's Degree (or equivalent) from a 4 year university

5+ years of experience with record of digital marketing background

Demonstrable experience in implementing and designing digital marketing campaigns

Computer Skills :

To perform this job successfully, an individual should have knowledge of Internet software; Spreadsheet software and Word Processing software.

What We Offer :

Medical, Dental, Vision and Pet Insurance

Company-paid Life Insurance and AD&D Coverage, Voluntary Life Insurance

Voluntary Hospital Plans

Short-term and Long-term Disability

Employee Assistance and Travel Assistance Programs

Paid Time Off, Paid Sick Time, Paid Holidays

Health FSA and Dependent Care FSA

Accident Insurance

Commuter Transportation Incentive

Pet Insurance

Flexible Hours

Fully-paid parking

401(k) with Company Match

Learning and Development Programs

Remote Positions

About J&M :

Jacoby and Meyers was founded in 1972 with the intention of making the legal system more accessible to the average person. Now, more than 50 years later, we continue to help people get the justice and compensation they deserve. Specializing in all types of accident claims, including automobile, motorcycle, bicycle, Uber / Lyft, or trucking accidents, slip and falls, dog bites, construction accidents and other wrongful conduct, the attorneys at Jacoby & Meyers have recovered over two billion dollars for our clients' personal injury and wrongful death claims caused by the negligence of a third party.

REQUIRED :

Resume, References, Pay Expectation

Jacoby and Meyers is an Equal Opportunity Employer.