Territory Manager - Residential (Pittsburgh, Allentown, Reading)

Territory Manager

Headquartered in Fort Wayne, IN, WaterFurnace designs and manufactures ultra-efficient, renewable-energy comfort products that provide heating, cooling and potable hot water solutions for use in both homes and commercial buildings. We employ more than 345 people in R&D, Manufacturing, Marketing, and Sales roles across the US and Canada. For almost four decades, our Geothermal Heat Pumps, Water Source Heat Pumps, and Heat Recovery Chillers have been reducing energy usage consumption and increasing comfort in buildings around the world.

Reporting to the District Manager, the Territory Manager drives sales growth through development and engagement activities inside an assigned market. Market development activities will include increasing demand and consumer awareness thru marketing, networking and education. This effort includes resourcing and participating in trade shows, home shows, workshops and various local organizations and associations (HBA, AIA, HVAC). Dealer and Distributor development is accomplished through influence, training and accountability. This development will include increasing mindshare, retail sales experience and technical competency. This position also requires consistent engagement with Dealers, Distributors and trade allies to introduce products, programs, and promotions.

Responsibilities and Duties :

• Identify market potential to increase sales and market share.
• Meet or exceed annual sales and contribution margin goals.
• Increase consumer awareness and order demand through marketing, advertising, networking, education and lead generation activities.
• Maintain a Dealer and Distributor base by driving performance, accountability and constant recruitment of new customers as needed
• Provide leadership and coaching to dealers and distributors to increase sales and lead generation activities.
• Develop a network of strategic trade allies and market influencers in support of market development activities.
• Create and report sales forecast and territory need utilizing a CRM platform.
• Evaluate dealer and distributor performance and identify continuous improvement opportunities

Qualifications :