Senior Manager, Media Strategy Job at Tubi in Los Angeles

Join to apply for the Senior Manager, Media Strategy role at Tubi

Join to apply for the Senior Manager, Media Strategy role at Tubi

Tubi is a global entertainment company and the most-watched free TV and movie streaming service in the U.S. and Canada. Dedicated to providing all people access to all the world’s stories, Tubi offers the largest collection of on-demand content, including over 275,000 premium movies and TV episodes and over 300 exclusive originals. With a passionate fanbase and over 100 million monthly active viewers, the company is committed to putting viewers first with free, accessible entertainment for all.

About the Role :

As a Senior Manager, Media Strategy, you’ll plan and operationalize our marketing team’s vision by identifying and capitalizing on key opportunities. You’ll help build and develop the Tubi brand, creating brand playbooks for use across the broader team. You’ll be KPI focused and able to translate key brand scores into direct business-oriented outcomes.

What You'll Do :

Independently manage marketing campaigns across social channels, including Meta, Snap, Tiktok, and Google properties

Validate the impact of brand metrics to business driving outcomes in coordination with marketing analytics and data science teams

Help develop brand guidelines for paid media by creating a brand creative playbook of for execution across initiatives

Build creative strategies to best represent the Tubi brand- create compelling content and design strategies to run viral campaigns

Define personas to find ideal customer profiles and implement strategies to activate against these audiences

Use AI tools to automate workflows to increase operational efficiency

Communicate cross functionally to align teams on planning, goaling, and execution of key initiatives

Define and ideate on a multitude of creative concepts, including working directly with Influencers

Support international expansion efforts by building scalable and repeatable marketing plans that can easily extend

Manage App Store Optimization frameworks on Apple and Google, including test design and measurement

Manage AdOps workflows to ensure proper account setups and delivery

Provide detailed insights into partner performance and make recommendations on next steps

Work collaboratively with performance teams to align efforts and results

Your Background :

Positive, inquisitive, attitude with a strong desire to learn

5+ years of experience in B2C marketing

Deep knowledge of brand metrics including around awareness + consideration

3+ years direct hands on keyboard media buying experience in Google Ads, Facebook Ads, or DSP product

Strong organizational and project management skills, including use of JIRA or Shortcut

Ability to make business cases and effectively communicate them via MS or Google Office

Working well with ambiguity and thriving in a fast-paced environment

Experience working cross-functionally, managing priorities and expectations with business partners

Bachelor’s degree in Marketing, Econ, Finance, or equivalent

Pursuant to state and local pay disclosure requirements, the pay range for this role, with final offer amount dependent on education, skills, experience, and location is is listed annually below. This role is also eligible for an annual discretionary bonus, long-term incentive plan, and various benefits including medical / dental / vision, insurance, a 401(k) plan, paid time off and other benefits in accordance with applicable plan documents.

California, New York City, Westchester County, NY, and Seattle, WA

$119,800—$171,200 USD

Tubi is a division of Fox Corporation, and the FOX Employee Benefits summarized here, covers the majority of all US employee benefits. The following distinctions below outline the differences between the Tubi and FOX benefits :

For US-based non-exempt Tubi employees, the FOX Employee Benefits summary accurately captures the Vacation and Sick Time.

For all salaried / exempt employees, in lieu of the FOX Vacation policy, Tubi offers a Flexible Time off Policy to manage all personal matters.

For all full-time, regular employees, in lieu of FOX Paid Parental Leave, Tubi offers a generous Parental Leave Program, which allows parents twelve (12) weeks of paid bonding leave within the first year of birth, adoption, surrogacy, or foster placement of a child in addition to applicable government leave program(s) and FOX’s short-term disability policy. This time is 100% paid through a combination of any applicable state, city, and federal leaves and wage-replacement programs in addition to contributions made by Tubi.

For all full-time, regular employees, Tubi offers a monthly wellness reimbursement.

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, gender identity, disability, protected veteran status, or any other characteristic protected by law. We will consider for employment qualified applicants with criminal histories consistent with applicable law.

Seniority level Seniority level Mid-Senior level

Employment type Employment type Full-time

Job function Job function Marketing and Sales

Industries Entertainment Providers

Referrals increase your chances of interviewing at Tubi by 2x

Get notified about new Senior Media Manager jobs in Los Angeles, CA .

West Hollywood, CA $110,000.00-$125,000.00 2 weeks ago

West Hollywood, CA $120,000.00-$125,000.00 2 weeks ago

Integrated Marketing Manager- Global Marketing Los Angeles, CA $133,950.00-$242,820.00 2 weeks ago

Marketing Manager, Industry Events, NA SMB Marketing Social Content Manager - Game-Changing Beauty Brand - Remote Marketing Manager - Paid Media & O&O channels, Amazon Key Hawthorne, CA $108,400.00-$185,000.00 2 days ago

Culver City, CA $175,000.00-$210,000.00 4 days ago

Associate Growth Marketing Manager, Global Partnerships Los Angeles, CA $50,000.00-$70,000.00 1 month ago

Los Angeles, CA $70,000.00-$85,000.00 1 month ago

Los Angeles, CA $70,000.00-$100,000.00 1 month ago

Los Angeles, CA $67,000.00-$80,000.00 2 weeks ago

Los Angeles, CA $83,600.00-$192,534.00 2 weeks ago

Manager, Multi-Title Campaigns (Publishing) Los Angeles, CA $120,000.00-$190,000.00 2 weeks ago

Associate Manager, Global Brand Marketing - Barbie Marketing Solutions Manager (Agency), NA SMB Marketing Los Angeles, CA $91,200.00-$200,556.00 3 weeks ago

Hawthorne, CA $53,200.00-$113,700.00 1 week ago

Manager, Ads Marketing - Scaled Channels & Content Los Angeles, CA $225,000.00-$325,000.00 13 hours ago

Los Angeles, CA $147,000.00-$259,000.00 2 weeks ago

Digital Manager – Game-Changing Beauty Brand – Remote (US) Product Marketing Manager, Metaverse Content Los Angeles, CA $128,000.00-$186,000.00 2 weeks ago

Sr. Manager, Global Brand Partnerships and Collaborations - UGG Los Angeles Metropolitan Area 2 weeks ago

Director, Global Head of Brand Marketing - Facebook Los Angeles, CA $227,000.00-$296,000.00 2 weeks ago

Los Angeles Metropolitan Area 3 weeks ago

Director, Retail + International Marketing Los Angeles, CA $160,000.00-$175,000.00 2 weeks ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

#J-18808-Ljbffr