PPC Specialist (Panama)

Job Description

This is a remote position.

Responsibilities :

• Develop and execute PPC campaigns across Google Ads, Facebook Ads, and Apple Ads to increase brand awareness, drive traffic, and generate leads and sales.
• Analyze campaign performance and make data-driven decisions to optimize campaigns for maximum ROI.
• Conduct keyword research, develop ad copy and creative, and manage bids to achieve campaign objectives.
• Monitor and report on campaign performance, identifying opportunities for improvement and implementing changes as needed.
• Collaborate with internal teams to ensure campaigns align with business objectives and brand messaging.
• Stay up-to-date with the latest trends and best practices in PPC advertising to maintain a competitive edge.

Work Conditions :

• Remote / Permanent work from home
• Pacific Time Zone
• Weekly Payout

Requirements

• Proven experience managing PPC campaigns across Google Ads and Facebook Ads.
• Strong analytical skills with the ability to analyze data, identify trends, and make data-driven decisions.
• Experience with keyword research, ad copywriting, bid management, and campaign optimization.
• Excellent communication skills, with the ability to collaborate with cross-functional teams and stakeholders.
• A strong understanding of PPC advertising best practices, industry trends, and emerging technologies.
• Google Ads and Facebook Ads certification preferred.
• Good English and Spanish communication skills (Bilingual).

Technical Requirements :

Minimum Technical Requirements

Power Backup

A reliable power backup that could sustain a minimum of 8 hours (full shift)

Examples : Generators / / Solar Panels / / Portable power inverters etc. (UPS is not enough)

Internet Backup (Secondary internet)

Jitter : below 10ms

Latency : below 160ms

Upload : minimum of 25mbps

Download : minimum of 25mbps

Power and Internet Backup is a

MUST.

Requirements

Proven experience managing PPC campaigns across Google Ads and Facebook Ads. Strong analytical skills with the ability to analyze data, identify trends, and make data-driven decisions.

Experience with keyword research, ad copywriting, bid management, and campaign optimization. Excellent communication skills, with the ability to collaborate with cross-functional teams and stakeholders.

A strong understanding of PPC advertising best practices, industry trends, and emerging technologies. Google Ads and Facebook Ads certification preferred.

Good English and Spanish communication skills (Bilingual). Technical Requirements : Minimum Technical Requirements Power Backup A reliable power backup that could sustain a minimum of 8 hours (full shift) Examples : Generators / / Solar Panels / / Portable power inverters etc.

UPS is not enough) Internet Backup (Secondary internet) Jitter : below 10ms Latency : below 160ms Upload : minimum of 25mbps Download : minimum of 25mbps Power and Internet Backup is a MUST.