Location of Role : (No EXCEPTION)
This role sits at the intersection of product strategy, marketing, and sales, with a mandate to craft compelling narratives, arm customer-facing teams with unbeatable competitive insights, and accelerate adoption of OCI's M&E solutions. You'll work hand-in-hand with inbound Product Management, Engineering, and Sales to turn technical innovation into market-leading offerings that resonate with studios, broadcasters, streamers, and other M&E customers.
Key Responsibilities
Define clear, differentiated positioning for OCI's M&E services, tailored to key customer segments (e.g., animation studios, live broadcasters, etc.). Develop battle-tested competitive battlecards, pricing benchmarks, and win / loss analysis to empower Sales and Partners. Lead analyst relations efforts, shaping market narratives through briefings and research collaboration.
Own end-to-end GTM strategy for product launches, from messaging and pricing to sales enablement and campaign orchestration. Build launch playbooks, solution briefs, and customer-facing content (whitepapers, case studies, demo scripts). Partner with Marketing and Sales to develop demand-gen campaigns that drive pipeline and adoption.
Equip global Sales, Solution Architects, and Partners with training, tools, and competitive tactics to close deals. Create partner-ready GTM kits for strategic ISVs and system integrators, enabling co-selling and co-marketing. Serve as a trusted advisor to field teams, providing real-time insights on market trends and customer needs.
Conduct win / loss interviews, market research, and trend analysis to inform product strategy and roadmap. Be the "voice of the customer", synthesizing feedback into actionable recommendations for Engineering and Product.
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Manager Entertainment • Indianapolis, IN, US