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eCommerce Digital Marketing Specialist
VirtualVocationsLowell, Massachusetts, United States1 day ago
Job type
- Full-time
Job description
A company is looking for an eCommerce Digital Marketing Specialist (REMOTE).
Key Responsibilities
Manage and execute Email and SMS content strategies, including monthly calendars and promotional support
Track and report KPIs for email and SMS campaigns, delivering insights for key meetings
Develop and activate CRM strategies for segmentation in email and SMS campaigns, while collaborating with internal teams and external vendors
Required Qualifications
Bachelor's degree in a related field
1+ years of digital marketing experience in relevant channels
Experience with Google AdWords, Google DV360, and Facebook Business Manager
Familiarity with Adobe Analytics, Google Analytics, or other reporting platforms is a plus
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Digital Marketing Specialist • Lowell, Massachusetts, United States
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