Marketing Operations Manager

Marketing Operations Manager

The Marketing Operations Manager at Decentralized Masters will play a critical role in bridging strategy and execution. You will design, manage, and optimize our marketing infrastructure, processes, and analytics. You will ensure that our marketing team has the systems, data, and scalable processes necessary to run high-impact campaigns, measure performance, and continuously iterate.

You will work cross-functionally with content, growth, product, community, engineering, and finance teams to support and elevate marketing outcomes across the journey (from awareness ? acquisition ? retention ? advocacy) in a decentralized / blockchain environment.

Key Responsibilities

1. Marketing Technology & Toolstack

• Evaluate, implement, and manage marketing tools and platforms (e.g. CRM, marketing automation, analytics, CDP, attribution).
• Maintain integrations across systems (e.g. website, email, social, ad platforms, data warehouse, event tools) to ensure seamless data flow and tracking.
• Ensure data integrity, governance, and compliance (e.g. privacy, consent, data quality).
• Train marketing team members on tool usage, best practices, and workflows.

2. Process Design & Optimization

3. Campaign Execution Support

4. Data, Analytics & Reporting

5. Cross-Functional Collaboration

6. Governance, Compliance & Best Practices