Marketing Technology Program Manager

Overview

The following information provides an overview of the skills, qualities, and qualifications needed for this role.

Primary Job Title :

Marketing Technology Program Manager

Alternate / Related Job Titles :

Martech Program Lead, Digital Marketing Technology Manager, CRM & Marketing Automation Manager, Marketing IT Program Manager, Enterprise Marketing Systems Lead

Location :

San Francisco, California

Onsite Flexibility : Onsite

Contract Details : Position Type :

Contract

Contract Duration : 4 months

Start : 2025-08-27

End : 2025-12-31

Pay Rate : $89.28 per hour

Shift / Hours :

8 am – 5 pm, 40 hours / week

Job Summary

We are seeking an experienced

Marketing Technology Program Manager

to lead the strategic execution of our martech ecosystem. This role acts as the

Technical Service Delivery Owner (TSDO)

for marketing technology services, overseeing lifecycle management and collaborating closely with marketing operations to ensure measurable business outcomes and a

competitive edge .

Responsibilities

Strategic Program Leadership

Lead cross-functional efforts to implement and optimize tools like

CRM, marketing automation, analytics, and CDPs

Maintain a long-term martech roadmap aligned with growth goals

Collaborate with marketing, IT, sales, and data teams on defining priorities and success metrics

Business Value Delivery

Partner with marketing teams to define KPIs and ROI for tech initiatives

Increase utilization and drive improvements tied to pipeline, conversion, and CAC

Deliver executive-level reports linking martech efforts to revenue impact

Technical Program Management

Manage programs with multiple workstreams, from vendor selection to

system integrations and data migration

Coordinate internal and vendor resources to ensure timely, budget-aligned delivery

Build detailed project plans, risk strategies, and change management documentation

Stakeholder Management & Governance

Align diverse teams with varying goals — including sales, IT, and executive leadership

Lead steering committees and cross-functional groups

Establish clear governance for martech decisions, vendor oversight, and data compliance

Serve as the liaison between marketing leadership and IT for all martech projects

Required Experience

5+ years of experience managing

multi-million-dollar tech programs

with measurable outcomes

Strong background in contract / consulting roles with quick ramp-up ability

Experience with key tools : Marketo, Pardot, ZoomInfo, Braze, Adobe CDP, Clay.com, LinkedIn Sales Navigator

Nice-to-Have Experience

Operating in highly matrixed organizations

Proven success in

driving martech utilization metrics

Background in high-growth tech or platform businesses

Required Skills

CRM, CDP, and marketing automation platform management

System integration and data architecture

KPI & ROI modeling for marketing operations

Preferred Skills

Agile and Waterfall project methodologies

API management and customer data workflows

Jira, Airtable, or other project management tools

Executive stakeholder alignment

Conflict resolution and negotiation

Additional Skills

Triggering and targeting system knowledge

Executive communications and reporting

Governance and vendor management

Cross-functional program leadership

Change management

Benefits

Medical, Vision, and Dental Insurance Plans

401k Retirement Fund

About the Client

Peer-to-peer ridesharing platform offering on-demand transportation options. Provides personalized and multimodal transportation solutions. Committed to a diverse and inclusive work culture and offers excellent benefits and perks.

About GTT

GTT is a minority-owned staffing firm and a subsidiary of Chenega Corporation, a Native American-owned company in Alaska. As a Native American-owned, economically disadvantaged corporation, we highly value diverse and inclusive workplaces. Our clients are Fortune 500 banking, insurance, financial services, and technology companies, along with some of the nation’s largest life sciences, biotech, utility, and retail companies across the US and Canada. We look forward to helping you land your next great career opportunity!

Job Number : 25-25387

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