A company is looking for a senior digital media specialist to develop acquisition-focused campaigns.
Key Responsibilities
Identify, test, measure, and scale growth opportunities for the business
Manage relationships with media partners in OTT streaming, audio streaming, and podcasting
Drive strategy, coordinate campaigns, analyze results, and communicate outcomes
Required Qualifications
High School diploma / GED with a minimum of eight years related experience, or a Bachelor's degree with a minimum of five years related experience
Proficient in media buying / planning across digital channels
Skilled in negotiating media buys and securing competitive rates
Proficiency in A / B testing and data analysis for campaign optimization
Familiarity with Google Campaign Manager for campaign tag creation and reporting
Digital Media Specialist • Honolulu, Hawaii, United States