Director, Marketing - Thought Leader Liaisons CNS- Remote

Director, Marketing - Thought Leader Liaisons CNS- Remote

Together, we're on a mission to make good health more affordable and accessible, to help millions around the world enjoy healthier lives. It's a mission that bonds our people across nearly 60 countries and a rich, diverse variety of nationalities and backgrounds. Working here means working with the world's leading manufacturer of generic medicines, and the proud producer of many of the products on the World Health Organization's Essential Medicines List. Today, at least 200 million people around the world take one of our medicines every single day. An amazing number, but we're always looking for new ways to continue making a difference, and new people to make a difference with.

The position is responsible for the development and execution of KOL engagement strategies across the CNS TTL team to drive advocacy and enhance Teva's reputation in the healthcare community. The position is responsible for strategic leadership of the Thought Leader Liaison (TLL) initiatives across multiple therapeutic areas and working in collaborative partnership across the Brand Leaders and the Innovative Medicine (IM) commercial team. The TLL team is charged with raising and maintaining Teva's positioning with KOLs, gaining insights, and driving key stakeholder engagement for Teva and its brands. This position owns building and executing a KOL engagement strategy and acting as the primary contact point with the Field Sales team on any thought leader-related initiatives.

All areas of responsibility listed below are essential to the satisfactory performance of this position by any incumbents with reasonable accommodation if necessary. Any non-essential functions are assumed to be included in other related duties or assignments.

• Lead the development of KOL engagement strategy and operational plan aligning with broader commercial objectives and specific product and therapeutic area goals.
• Leverage scientific insights and strategic relationships to drive Teva's commercial objective in the US market.
• Ensure execution and oversee development and execution of individual KOLs plans aligning with broader commercial objectives and specific product and therapeutic area goals.
• Hire, coach, train, and develop TLL team's strategic competencies and clinical expertise for deeper engagements with KOLs and Speakers.
• Shape an organizational culture of innovation and excellence in stakeholder engagement, and direct activities of TLLs to execute on KOL engagement strategy and commercial medical education execution in partnership with marketing. This includes conducting field rides with each TLL, measuring the overall performance and impact on the business, and developing compliant ways of working across the Teva ecosystem.
• Partner closely with the KOL Strategy and Congress Planning Team to ensure alignment and appropriate representation at national and regional events.
• Build and maintain productive, collaborative, and compliant relationships with peers leading teams in Marketing, Market Access, Patient Services, and Medical Affairs.
• Work in concert with the Field Sales team on the execution of all thought leader-related initiatives and programs.
• Develop and implement mechanisms to collect insights from the TLLs, synthesize and integrate them, and communicate to brand for informing and adapting tactics or strategies.
• Bring thought leaders closer to Teva by ensuring compliant, value-added connections across the organization.
• Establish governance frameworks and collaborate with Medical Leadership on engagement strategy and planning as appropriate, including support and coordination of commercial advisory boards.
• Engage with KOLs to solicit feedback that shapes and informs brand strategy.
• Provide clear vision, direction, and guardrails to the TLL team to execute the IM portfolio engagement strategy with national and regional thought leaders, speakers, and medical education programming.
• Contribute to IM Marketing strategy for conferences / congresses including sponsorships, communication / messaging, and advocacy group engagement.
• Align all interactions with thought leaders and KOLs to ensure a consistent message and experience with Teva.
• Work in partnership with the IM Marketing portfolio leaders and field leadership to develop appropriate KPIs and metrics to support brand marketing and executional goals.
• Maintaining an effective two-way dialogue on KOL engagement, potential speaker identification, and up-and-coming thought leaders and experts with Brand and Field Leadership.
• Manage team and individual performance by celebrating successes, providing direct and honest feedback and holding team accountable to established key performance indicators (KPIs).
• Develop and maintain deep knowledge of the neurology and / or psychiatry therapeutic space and hold the TTL team accountable to do the same.
• Analyze market data, confirm data reliability and inform team stakeholders to make informed decisions.
• Proactively engage partners in Legal and Compliance to ensure programs and processes are being delivered with the highest ethical standards.

Any equivalent combination of education, training and / or experience that fulfills the requirements of the position will be considered.

Education / Certification / Experience :

Skills / Knowledge / Abilities :

Travel Requirements Approximately 65% domestic travel throughout the US. Selected candidate must live within 45 miles or 45 minutes from a major airport and be able to travel regularly throughout the assigned area and attend meetings at both Teva office and off-site locations through the US and periodically internationally as required.

Remote Work Core hours of this position requires availability from 8 : 30 AM to 5 : 30 PM EST at a minimum. This role will support employees throughout the US in different time zones and will need to be available and flexible during non-core EST hours. Based on business needs, extended hours may be required occasionally with little to no advanced notice. Candidate must have a full time secure workplace that ensures confidentiality and discretion without interruption. Must be willing and able to appear on video for all work meetings.

Physical Requirements :

Occasional : Sitting for extended periods of time at work station or mobile equipment.

Visual Acuity : Perform activities such as computer work, preparing and analyzing data, and extensive reading.

Working Environment May be required to wear personal protective equipment (PPE) as needed on site visits (i.e. safety glasses, hearing protection, gloves, etc.).

Compensation Data

The annual starting salary for this position is between $220,000- $270,000 annually. Factors which may affect starting salary within this range and level of role may include geography / market, skills, education, experience and other qualifications of the successful candidate.

Enjoy a More Rewarding Choice

We offer a competitive benefits package, including :