Marketing Manager III : 25-06428
- Full-time
- Quick Apply
Primary Skills : Eloqua (Expert), B2C / B2B Campaigns (Advanced), Project Management (Advanced), Analytical Skills (Expert), SaaS Marketing (Intermediate)
Duration : 6 Months (Possible Extension)
Contract Type : W2 Only
Location : Atlanta, GA (Hybrid)(#LI-Hybrid)
Pay Rate : $80-85 / hr on W2 basis
#LP
JOB SUMMARY :
We are seeking a Senior Email Marketing Specialist to join our dynamic team, focused on executing and measuring sophisticated email and marketing automation campaigns. This role is pivotal in driving usage, conversion, retention, revenue, and unit growth through customer-backed initiatives in the Eloqua platform. The ideal candidate will bring a strong background in lifecycle marketing, from strategy to execution, including A / B testing, campaign analysis, and cross-functional collaboration to ensure successful outcomes.
JOB REQUIREMENTS :
- Execute and measure email / marketing automation campaigns in Eloqua.
- Set up, test / QA, and deploy campaigns for various lifecycle marketing stages.
- Plan and manage direct mail campaigns, including strategy and creative development.
- Build test plans and perform A / B split testing to optimize campaigns.
- Work closely with cross-functional teams to execute, optimize, and analyze campaign results.
Must have Skills :
Industry Experience :
ABOUT AKRAYA
Akraya is an award-winning IT staffing firm consistently recognized for our commitment to excellence and a thriving work environment. Most recently, we were recognized Inc's Best Workplaces 2024 and Silicon Valley's Best Places to Work by the San Francisco Business Journal (2024) and Glassdoor's Best Places to Work (2023 & 2022)!
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