Sr. Manager, Marketing Innovation & AI

Sr. Manager, Marketing Innovation & AI

Transform the Future of Marketing at ADP

At ADP, we're reimagining how marketing works where human creativity meets intelligent automation to drive certainty and performance in an evolving digital world. Join us to help shape the next era of marketing innovation powered by Generative AI, automation, and agentic systems that make our teams faster, smarter, and more creative. As Sr. Manager, Marketing Innovation & AI, you'll lead the design, experimentation, and adoption of AI-driven tools and processes that transform how ADP markets globally. You'll help teams across the organization unlock new levels of productivity, creativity, and precision from campaign orchestration to content creation and measurement. You'll also play a critical role in supporting our Generative Engine Optimization (GEO) efforts by ensuring our marketing organization has the right platforms, workflows, and enablement programs to maximize visibility and performance in the age of generative discovery. This is a highly visible, cross-functional role that blends marketing strategy, technology, and organizational change to help ADP build one of the most advanced, future-ready marketing engines in the industry.

Key Responsibilities

• Shape the Future of Marketing Through AI Innovation
• Advance Agentic Systems and Workflows
• Build AI Enablement and Adoption Programs
• Measure Innovation Impact
• Collaborate Across Functions
• Champion a Culture of Continuous Learning

Qualifications

5+ years of experience in marketing, digital transformation, or marketing technology

Strategic understanding of Generative AI tools (ChatGPT, Gemini, Claude, Copilot, etc.) and enthusiasm for applying them to marketing use cases

Exposure to or curiosity about agentic AI systems, including autonomous or semi-autonomous agents and workflow orchestration tools

Demonstrated ability to learn fast and translate emerging technology into actionable business value

Experience leading marketing process design, enablement, or technology implementation

Strong grasp of content structure, SEO, and digital experience principles

Exceptional communication and storytelling skills able to make complex ideas accessible to executives and non-technical teams

Proven track record of collaboration across global, matrixed organizations

Deep intellectual curiosity and growth mindset constantly exploring new tools, testing new ideas, and sharing insights with others

Comfort operating in ambiguity and driving clarity through research, iteration, and experimentation

Role is hybrid out of an ADP office.

The compensation for this role is USD $85,200.00 - USD $173,100.00 / Year

We offer the following benefits : Medical, Dental, Vision, Life Insurance, Matched Retirement Savings, Wellness Program, Short-and Long-Term Disability, Charitable Contribution Match, Holidays, Personal Days & Vacation, Paid Volunteer Time Off, and more.

A little about ADP :

We are a comprehensive global provider of cloud-based human capital management (HCM) solutions that unite HR, payroll, talent, time, tax and benefits administration and a leader in business outsourcing services, analytics, and compliance expertise. We believe our people make all the difference in cultivating a down-to-earth culture that embraces our core values, welcomes ideas, encourages innovation, and values belonging.

Diversity, Equity, Inclusion & Equal Employment Opportunity at ADP :

ADP is committed to an inclusive, diverse and equitable workplace, and is further committed to providing equal employment opportunities regardless of any protected characteristic including : race, color, genetic information, creed, national origin, religion, sex, affectional or sexual orientation, gender identity or expression, lawful alien status, ancestry, age, marital status, protected veteran status or disability. Hiring decisions are based upon ADP's operating needs, and applicant merit including, but not limited to, qualifications, experience, ability, availability, cooperation, and job performance.

Ethics at ADP :

ADP has a long, proud history of conducting business with the highest ethical standards and full compliance with all applicable laws. We also expect our people to uphold our values with the highest level of integrity and behave in a manner that fosters an honest and respectful workplace.